Marketing & Communications Intern
Travelers
About the Role
The Marketing & Communications Intern Program aims to attract and develop self-motivated individuals interested in Marketing & Communications. This program offers a challenging work experience with planned activities providing insight into the business and career options. Interns will have the opportunity to interact and network with various levels of leadership and management through company-wide and community outreach events.
Key Responsibilities
- Assist enterprise team members with the implementation of integrated marketing strategies and advertising campaigns for Business Insurance, Personal Insurance, Bond & Specialty Insurance, and Corporate initiatives.
- Assist with the development of project plans, timelines, briefs, and activation elements.
- Assist with common day-to-day administrative tasks such as meeting notes, scheduling logistics, project outlines, and production projects.
- Garner internal support/consensus for marketing campaigns/activation elements to meet identified business unit objectives.
- Work directly with agency resources (internal) on execution of marketing campaigns.
- Learn channel-specific marketing activation elements, and contribute to their development.
- Assist with researching, writing, editing, and optimizing content for websites and other digital marketing channels.
- Assist with securing all necessary approvals (management, business unit, legal, creative, etc.) on marketing components.
- Maintain and manage enterprise marketing production and media.
- Other duties as assigned.
Requirements & Tech Stack
- Candidates with an interest in Account Management, Project Management, Strategic Planning, Integrated Marketing, Content Marketing, Digital Content Development.
- Facebook, LinkedIn, Twitter, and Instagram experience for a business.
- PowerPoint and Excel skills (intermediate).
- Interest in digital content development, content strategy, and Generative Engine Optimization (GEO) and Search Engine Optimization (SEO).
Qualifications
- Cumulative GPA of 3.0 or greater.
- Currently enrolled in Undergraduate or Graduate program with a focus on Communications, English, or Marketing.
- Strong verbal and written communication skills, including strong editorial skills.
- Ability to think outside of the box and stay in touch with the latest digital trends.
- Highly organized and ability to navigate multiple priorities.
- Basic analytical skills.
- Pursuing or Obtained a bachelor’s or Master’s degree.