EXECUTIVE N, SMARTCARE

Asian Paints

Ahmedabad, Gujarat, India0–6 yrs1h agovia LinkedIn

About the Role

The position is that of frontline sales personnel primarily responsible for the growth of retail business in a defined territory through the creation, nurturing, and management of a dealer network and stakeholders including contractors, thereby achieving overall business value and volume targets.

Business Objectives

  • Prepare a plan to achieve assigned business objectives for the territory on a monthly level and work towards target achievement.
  • Assist dealers in achieving their overall sales targets through regular visits, scheme communication, and timely material service.
  • Monitor and ensure the growth of core products along with new and focused products.

Market Development and Intelligence

  • Explore and open new dealer counters to expand overall sustainable sales potential in the territorial market.
  • Analyze territory-level data to identify gaps and drive necessary initiatives.
  • Accomplish growth and value upgradation of the existing dealer network.
  • Organize promotional activations and product awareness meets for dealers and contractors.
  • Provide timely feedback on market practices and offerings as input for scheme design.

Dealer Management

  • Track and resolve dealer queries promptly to maintain a productive relationship.
  • Assist dealers in providing solutions to their contractors and end consumers for any complaints or queries.
  • Ensure availability of material, services, and promotional tools to the dealer through coordination with other stakeholders.

Collections

  • Ensure payment collections from dealers as per set benchmarks.
  • Monitor outstanding payments regularly and take measures to minimize overdues.

Contractor Management

  • Ensure enrollment, update points, and extend benefits to contractors through dealers as per the defined loyalty program structure.
  • Plan and organize product awareness meets for contractors during new product launches.

Customer Complaint Resolution

  • Investigate and resolve dealer-level and customer-level complaints within defined timelines.

Reporting and Integration

  • Coordinate with other verticals like project sales and services for lead sharing or any other issue as and when required.
  • Prepare and share reports such as Daily Visits Report and Territory Monthly Report.

Key Performance Indicators (KPIs)

  • Territory Value and Volume Achievement
  • Dealer Network Expansion
  • Product Level Budget Achievement
  • New Products Value Targets
  • Collections
  • Timely Resolution of Customer Complaints
  • Contractor Activation and Addition Percentage
  • Payment Collection Efficiency

Qualifications

  • Essential:
  • Graduate Degree in any stream (BA/B.Sc./B.Com/BBA/BBM/BMS).
  • Minimum of 50% marks throughout education without any backlogs.
  • Graduation must be through a full-time course.
  • Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered.
  • Desired:
  • Candidates with MBA/PGDM in Sales and Marketing.

Previous Experience

  • Essential: Fresher
  • Desired: 1 – 6 years of experience in Sales function in any organization.

Functional Competencies

  • Product Knowledge
  • Analytical Skills

Behavioral Competencies

  • Planning and Result Orientation
  • Communication Skills (verbal and written)

Additional Requirements

  • Role involves visiting dealer counters, requiring extensive traveling.
  • Role requires pan-India mobility as it is transferable in nature.
  • Proficiency with MS-Office, MS-Excel is mandatory.
  • Age to be between 26 - 30 years.

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