Performance Marketing Intern

About the Role

The Performance Marketing Intern role is a remote internship focused on supporting digital growth initiatives for Matrix360 Consulting and its clients.

Key Responsibilities

• Assist with planning and executing performance marketing campaigns across channels such as search, social, and display.
• Monitor campaign performance, analyze data, and prepare reports and insights to improve targeting, creative, and budget allocation.
• Support keyword research, audience segmentation, A/B testing, and optimization of landing pages or funnels.
• Collaborate with consultants and technical teams.
• Contribute to marketing experiments.
• Learn how AI-enabled tools can be used in performance marketing.

Requirements & Tech Stack

• Foundational performance marketing skills, such as familiarity with paid search, paid social, or display advertising platforms.
• Analytical skills, including comfort with data analysis, basic knowledge of metrics like CTR, CPC, CPA, and proficiency with spreadsheets or reporting tools.
• Digital marketing and content skills, such as understanding of SEO/SEM basics, landing page optimization, and audience targeting.
• Strong communication and collaboration skills, including clear written communication, ability to present insights, and willingness to work with cross-functional teams.
• Proactive learning mindset, with interest in AI tools, experimentation, and staying updated on performance marketing trends.

Qualifications

• Enrollment in or completion of a degree in marketing, business, analytics, communications, or a related field is beneficial.
• Prior internship, project, or certification experience in digital or performance marketing (e.g., Google Ads, Meta Ads) is an advantage.