Digital Marketing Intern

Vermeer Corporation

Pella, IAFresher1d agovia LinkedIn

About the Role

Vermeer equips customers doing important work around the world. We are global, driven by innovation and growing. The equipment we make manages natural resources, connects people and feeds and fuels communities. We live out a caring culture, we demonstrate agility, we keep a focus on customers and are stewards of our resources. These beliefs drive our culture, determine how we treat others and steer our business.

This role is for someone ready to experience a career in digital marketing, supporting digital platform experiences and making updates to content across a variety of different mediums.

Work Shift: First Shift

Work Location: ONSITE

Key Responsibilities

  • Provide support in the creation, proofreading, and management of engaging content for various digital platforms.
  • Participate in team brainstorming sessions, contribute to project implementation, and partake in continuous learning of new digital marketing trends and technologies.
  • Assist in maintaining and enhancing the company's presence across different digital platforms.
  • Contribute to the scheduling and publishing of posts, and aid in the analysis of platform performance to help optimize future content.
  • Support efforts to improve user experience and implement digital marketing campaigns.
  • Contribute to user testing, provide feedback on website design, assist in improving site performance, and support the tracking of digital marketing KPIs and campaign performance analysis.
  • Aid in research and analysis to inform marketing decisions and assist with SEO strategies.
  • Help identify keyword opportunities, make content recommendations, and support the optimization of the company's online content for search engines.

Requirements & Tech Stack

  • Knows their way around technology platforms.
  • Has a keen eye for detail.
  • Understands the basic principles of marketing.
  • Ability to develop a positive and effective relationship with customers, dealers and internal clients.
  • Ability to produce accurate, professional and error-free documents in a timely manner.

Qualifications

  • High School diploma required.
  • Current student pursuing a Bachelor's degree in Journalism, Marketing, Public Relations, Business Administration, and/or Communications.
  • Previous internship is a plus.
  • Experience working with marketing content activities.

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