Product Marketing Intern

About the Role

Joveo is the global leader in AI-powered recruitment marketing, transforming talent attraction and recruitment media buying for large employers, staffing businesses, RPOs, and recruitment advertising agencies. The Joveo platform uses data science and machine learning to dynamically manage and optimize talent sourcing across all online channels. This is an in-office role for an ambitious individual looking to dive deep into B2B SaaS marketing strategy with an emphasis on digital execution and data analytics. You will contribute to core business outcomes.

Your Mission: Drive Strategy & Execution

You will be embedded within the marketing team, gaining hands-on experience across strategic and tactical layers of a global marketing organization.

Key Responsibilities

• Digital Strategy & Campaign Management
• Own the execution and initial analysis of digital marketing campaigns across Meta (Facebook, Instagram), Google Ads, and emerging B2B platforms.
• Optimize advertising performance by tracking key metrics, gathering actionable insights, and preparing campaign reports.
• Explore the strategic principles of programmatic advertising, advanced audience targeting, and A/B testing.
• Data-Driven Engagement & Retention
• Assist in building, testing, and deploying email and SMS re-engagement campaigns.
• Focus on optimization including template readability, mobile responsiveness, and quality control.
• Track campaign performance and provide recommendations for improving audience engagement.
• Marketing Analytics & Business Intelligence
• Become proficient with core marketing tools: Google Analytics, CRM (Salesforce/Hubspot), and Advanced Excel.
• Synthesize raw data into reports and insights that influence executive decision-making.
• Develop a foundational understanding of SEO, SEM, and marketing performance metrics (CPA, ROAS, LTV) within a B2B context.
• Cross-Functional Strategic Support
• Collaborate with Product, Sales, and Content teams to support marketing initiatives.
• Maintain marketing documentation, track project deliverables, and ensure strategic alignment.
• Conduct research, including competitor analysis and market trends.

Requirements & Tech Stack

• Core Platforms: Excel, CRM, Google Analytics, Advanced Email & SMS marketing platforms.
• Ad Platforms: Google Ads, Meta Ads Manager.
• Analytics & SEO: SEMRush (or similar top-tier SEO/SEM tools).

Qualifications

• Currently pursuing or recently completed a Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related analytical field.
• A data-driven mindset with a passion for solving problems with data and digital platforms.
• Exceptional analytical, critical thinking, and communication skills (written and verbal).
• Highly adaptable and capable of managing multiple priorities in a dynamic, high-growth environment.
• Bonus: Prior exposure to digital marketing (personal projects, coursework, previous internships) is a plus.