Social Media Marketing Intern
Trinity Property Consultants
About the Role
Trinity Property Consultants is seeking a creative, detail-oriented Social Media Marketing Intern to support our growing digital presence across multiple platforms. This role is ideal for a motivated self-starter interested in real estate, multifamily marketing, and online community engagement. The intern will play a key role in managing community-focused social platforms, monitoring online sentiment, and supporting lead generation efforts across Facebook, Instagram, TikTok, Reddit, and other emerging channels.
Key Responsibilities
- Stay up-to-date on social media and Gen Z trends.
- Create, produce, and edit visually appealing static and short-form video content focused on brand awareness and lead generation on TikTok, Instagram, and Facebook.
- Tailor content and messaging to different audiences (i.e. freshmen, upperclassmen, graduate students, and parents).
- Respond to Direct Messages in a timely, professional manner.
- Monitor and engage with relevant conversations on Reddit, tracking sentiment and identifying trends.
- Assist with reputation management by monitoring comments, reviews, and community discussions.
- Track performance metrics including engagement, reach, leads, and response times.
- Conduct proactive outreach via TikTok, Instagram, and Facebook to engage prospective renters.
- Build relationships with campus organizations, local businesses, and students for social media content and outreach partnerships online and offline.
- Assist with planning and attending resident events, engaging tabling opportunities, and effective on and off campus outreach campaigns.
Requirements & Tech Stack
- Currently pursuing a degree in Marketing, Communications, Business, Real Estate, or related field.
- Strong understanding of Facebook, Instagram, TikTok, and Reddit platforms.
- Strong understanding of college students’ interests.
- Excellent design skills in Canva.
- Excellent video/photo editing skills in your program of choice (Canva, CapCut, Lightroom, VSCO, etc.).
- Excellent written communication skills.
- Professional and customer-service-oriented tone.
- Highly organized with strong attention to detail.
- Comfortable analyzing basic engagement metrics.
- Ability to manage multiple properties and tasks simultaneously.
- Comfortable on camera.
- Internship may require availability to work some nights and weekends.
- Regular attendance and active participation at company functions and events may also be required.
Preferred Qualifications
- Experience managing social media accounts (personal or professional).
- Familiarity with Sprout Social.
- Interest in multifamily real estate or property management.
Compensation
- $17 to $18 hourly, depending on experience.