Junior Business Development Associate

About the Role

Wellversed owns and operates a portfolio of nutrition brands to empower people to attain their most optimal state of wellness. Our brands like Wellcore, YouWeFit, Zero Sugar, Dynamite, Okami and Osmo enable people to unlock their performance potential and live healthier lives. The brands are made available to our customers through an omni-channel approach including our own eCommerce portal (www.wellversed.in). This role is responsible for generating leads, building relationships with B2B clients, and expanding market presence.

Key Responsibilities

• Cold Calling & Lead Generation: Conduct active cold calling to introduce products and services, and generate leads for further follow-up and conversion.
• Client & Vendor Relationship Management: Build and maintain strong relationships with clients and vendors, ensuring effective communication and understanding of their requirements and expectations.
• SOP Implementation: Understand and implement current SOPs for B2B client acquisition, ensuring a seamless and efficient process from lead generation to client onboarding.
• Collaboration & Strategy: Collaborate with core team members to develop and execute new acquisition models, identifying opportunities for growth and expansion in the market.
• Network Management: Manage the current B2B network and convert existing clients to more integrated offerings.
• Market Research: Conduct market research to identify potential collaboration opportunities with brands that have high synergy in the health and wellness sector. Formulate and present compelling proposals to potential partners.
• Field Visits: Conduct field visits to prospective clients, distributors, retailers, and channel partners to generate business opportunities and strengthen relationships.

Requirements & Tech Stack

• Comfortable with active cold calling and lead generation.
• Strong interpersonal and communication skills.
• Good knowledge in MS Excel / Google Sheets.
• Timeline-oriented, with decision-making and problem-solving abilities.
• Strong negotiation skills.

Qualifications

• Proven experience in client and vendor interaction, preferably from FMCG, Ecommerce, or B2B product-based backgrounds.
• Knowledge of the health and wellness sector and experience in conducting market research is an advantage.