Marketing and Leads Executive

About the Role

Pregrad is seeking a Marketing and Leads Executive to source accurate contact details of college students and decision-makers from various online and offline sources, and to maintain the organization's internal database.

Key Responsibilities

• Source accurate contact details of college students and decision-makers of college clubs, societies, and communities through marketing efforts and online sources such as LinkedIn, Internshala, Unstop, Google Search, social media platforms, and other possible sources.
• Maintain the database on internal templates of the organization.
• Conduct effective calls to recruit and train students as community ambassadors and collaborate with clubs and communities.
• Position Pregrad as the best choice for students.
• Generate leads from targeted colleges by preparing through research for optimal results.
• Generate leads for sales revenue as per management guidelines.
• Negotiate WIN-WIN deals with college clubs, communities, and societies to generate leads and promote Pregrad.
• Build and manage online groups/communities with recruited community ambassadors to generate leads and build brand image in college.
• Nurture the target audience in groups/communities and colleges through resources provided by the organization.
• Serve as the interface between community ambassadors/community coordinators and the organization.

Requirements & Tech Stack

• Google Sheets
• Google Slides

Qualifications

• Excellent communication skills
• Persuasion skills
• Rapport building skills
• Critical thinking and problem-solving
• Negotiation skills
• Adaptability
• Time management
• Good listening skills
• Knowledge of marketing and branding
• Research and data sourcing
• Presentation skills are a plus
• Knowledge of IT/Tech is a plus