Marketing Intern (Summer 2027)

About the Role

The ERS Marketing Intern will support the ERS Marketing team across customer engagement, strategic research/planning, content marketing, and sales enablement. A variety of projects will be assigned, including content development, digital marketing support, industry event execution, AI application, program execution, and market/competitive research. This role involves collaboration with cross-functional teams such as sales, operations, legal, and EH&S.

Key Responsibilities

• Marketing Analysis Projects:

• Analyze customer information to improve contact quality in lead management tools.

• Analyze databases to generate customer targets/lists for marketing campaigns and program execution.

• Analyze Inside/Outside Sales Resources (IIR) to identify potential contacts based on target criteria and work with Inside Sales to target these accounts.

• Research and analyze electrical testing and maintenance markets to inform future growth planning, including market size and high CAGR segments/regions/industries.

• Develop marketing dashboards.

• Marketing Communications/Content Development Projects:

• Develop and communicate sales wins (success stories) by working with sellers to capture and communicate this content.

• Generate customer case studies.

• Develop PR and article placements by working with agencies and internal SMEs.

• Develop new content for blogs and podcast channels.

• Digital Marketing Projects:

• Support the development, execution, and analysis of Google Ad campaigns and email campaigns.

• Implement actions/content to improve website SEO performance for ERS/HVM/eti, working with corporate SEO and marketing teams.

• Build and support social media communities for ERS/HVM/eti, creating new social media content.

• Plan and manage corporate presence at online virtual events, including webinars.

• Industry Event Execution:

• Support the planning and execution of industry events and roadshows.

Requirements & Tech Stack

• Proficiency in Microsoft Office suite (Word, PPT, Excel).
• Eloqua and PowerBI experience a plus.

Qualifications

• Understanding of social media channels and practices, especially LinkedIn.
• Ability to work collaboratively with teams and remote resources.
• Strong analytical skills to problem-solve and generate new ideas.
• Strong written and oral communication skills and presentation skills.
• Ability to work independently, prioritize time, and take initiative.
• Eagerness to learn and learn quickly in a fast-paced environment.
• Ability to manage multiple priorities in a dynamic environment.
• Performs with integrity and establishes themselves as a trusted team member.
• Marketing major with marketing experience through employment or organizational involvement.