
Optometrist
Specsmakers Opticians
About the Role
A Store Manager at Specsmakers acts as an important link between strategy and execution. They drive the store towards achieving all assigned metrics of Store Sales, Conversions, Customer satisfaction, and are responsible for keeping a high level of morale among the store staff, developing them, controlling attrition, and ensuring smooth operations at the store.
Key Responsibilities
- Performing sales in selling optical frames and lenses.
- Handling customers and suggesting them on selection of spectacle frames, optical lenses, and sunglasses.
- Handling complete store operations daily and motivating the team.
- Planning, forecasting, and reporting on sales, cost, and business performance in the outlet.
- Supervising and implementing sales and promotional strategies and activities in the outlet.
- Supervising and managing cash and payment systems in accordance with company procedures and policies.
- Planning and implementing outlet merchandising, layout, and customer traffic flow to maximize sales, customer satisfaction, appearance, image, and ergonomics.
- Managing and supervising selling and customer service activities and staff competence to optimize and sustain sales performance, profitability, and customer satisfaction.
- Managing and supervising audit before sending work orders to the Assembly unit and following quality control systems after receiving finished goods.
- Coordinating effectively and timely with all concerned departments for proper communication and information flow.
- Supervising and maintaining reports of all merchandise and non-merchandise stocks in the outlet.
- Supervising and maintaining the proper condition of all equipment, fixtures, and machinery in the outlet.
- Seeking and continuously developing knowledge about market trends, competitor activity, pricing, and tactics.
- Supervising and maintaining the effectiveness of IT and other essential in-store systems.
- Resolving customer complaints effectively to satisfy customers as per company policies.
- Keeping track of undelivered goods and ensuring their delivery.
- Managing error-free stock audit activity and maintaining zero discrepancies.
- Encouraging extra services such as complimentary items, cleaning of specs with an ultrasonic machine, home deliveries, delivery by courier, delivery at other outlets, and taking extra care before sending deliveries.
- Accepting ownership and understanding responsibilities.
- Timely decision-making.
- Meeting targets.
- Other activities as per the instruction of Operations.
Requirements & Tech Stack
- Experience in optical/spectacles sales.
- Good knowledge of Brands optical frames.
- Good in communication skills.











