Marketing Strategist + Project Manager Intern
Lianna's Lens | Lianna Xiaokui Nakashima (Previously LXN Photography)
Marketing Strategist + Project Manager Intern
About Lianna’s Lens
Lianna’s Lens, rebranding from LXN Photography, specializes in visual storytelling through wedding, event, portrait, and creative photography. The Marketing Strategist + Project Manager Intern will guide marketing direction, coordinate cross-functional projects, identify growth opportunities, and ensure initiatives align with business goals, brand positioning, and customer needs.
Key Responsibilities
- Marketing Strategy & Planning:
- Develop marketing recommendations aligned with business goals.
- Research target audiences, customer behavior, and industry trends.
- Identify opportunities to increase awareness, inquiries, bookings, and retention.
- Support marketing roadmaps, campaign planning, and growth initiatives.
- Project Management & Coordination:
- Coordinate marketing projects, deliverables, timelines, and priorities.
- Track milestones, deadlines, and project progress.
- Organize workflows, documentation, and team communications.
- Identify process improvements and help streamline operations.
- Support cross-functional collaboration and accountability.
- Audience Research & Brand Strategy:
- Develop customer personas and audience profiles.
- Evaluate customer journeys and conversion opportunities.
- Research competitors, market trends, and industry opportunities.
- Support brand positioning, messaging, and consistency.
- Cross-Functional Marketing Collaboration:
- Partner with performance marketing, digital marketing, branding, graphic design, and product design interns.
- Align campaigns, creative assets, website improvements, and content with marketing objectives.
- Coordinate shared projects, communicate priorities, and support execution.
- Identify opportunities to improve campaign performance and customer experiences.
- Reporting & Strategic Recommendations:
- Track project progress and marketing initiatives.
- Analyze research, campaign results, and audience insights.
- Prepare reports, presentations, and actionable recommendations.
- Present findings and updates during team meetings.
What You Will Gain
- Marketing strategy & business development
- Project management & workflow optimization
- Market research & marketing analytics
- Customer personas & journey mapping
- Brand positioning & campaign planning
- Cross-functional leadership & communication
- Reporting, presentations & strategic planning
- Startup operations & creative business growth
Professional Development Benefits
- Mentorship & Career Coaching:
- One-on-one guidance & career development
- Resume, LinkedIn & portfolio feedback
- Interview preparation & job search guidance
- Exposure to marketing strategy, project management, and entrepreneurship
- Professional References Upon Successful Completion Of Internship
- LinkedIn Recommendation
- Professional Reference For Future Employment
- Letter Of Recommendation Upon Request
- Portfolio Building: Gain practical experience through real business projects, including marketing plans, growth strategies, project roadmaps, workflow documentation, customer personas, competitive analysis, campaign recommendations, brand strategy, reports, presentations, and process improvements.
Requirements & Tech Stack
- Minimum 4-month commitment
- Approximately 10-20 hours per week
- One weekly virtual team meeting
- Fully remote position
- Google Workspace (Familiarity preferred)
- Asana, Airtable, Notion, Trello, or similar tools (Experience preferred)
Qualifications
- Strong written & verbal communication skills
- Interest in marketing strategy & project management
- Organizational skills & attention to detail
- Analytical thinking & problem solving
- Ability to work independently and collaboratively
- Willingness to learn, take initiative, and adapt
- Studies in Marketing, Business, Communications, Project Management, Entrepreneurship, or related fields (Preferred)
- Interest in digital marketing, branding, or market research (Preferred)
- Interest in photography, events, or creative services (Preferred)