Sales Associate

About the Role

The Sales Associate is a full-time, on-site role based in the Greater Hyderabad Area, supporting the institute’s outreach and adoption of farm machinery and related services.

Key Responsibilities

• Engaging with farmers, dealers, and institutional partners to explain product features, benefits, and testing outcomes, and to guide them toward suitable machinery solutions.
• Generating and qualifying leads.
• Conducting field visits and product demonstrations.
• Maintaining accurate sales records.
• Supporting the coordination of training programs and exhibitions.
• Collaborating with technical and administrative teams.
• Providing feedback from customers to improve services.
• Assisting in preparing basic sales reports and documentation.
• Consistent follow-up with prospective and existing clients to build long-term relationships and meet assigned sales and outreach targets.

Qualifications

• Strong communication and interpersonal skills to interact effectively with farmers, dealers, and institutional stakeholders.
• Basic sales and customer relationship skills, including lead generation, follow-up, and negotiation.
• Familiarity with agricultural practices or farm machinery, and the ability to understand and explain technical features in a clear, practical manner.
• Organizational and documentation skills, including maintaining records, preparing simple reports, and handling basic office tools (e.g., email, spreadsheets).
• Ability to work on-site and in the field, travel within the region as needed, and manage time and tasks with minimal supervision.
• A diploma or degree in agriculture, agricultural engineering, business, or a related field is preferred.
• Relevant sales or field experience in the agricultural sector is an advantage.
• Comfort working in a diverse, inclusive environment.
• Strong commitment to serving farming communities and promoting safe, effective machinery use are beneficial.