Marketing Executive

Marketing Executive

Key Responsibilities

• Assist in the planning and execution of marketing campaigns across digital, print, and in-store formats.
• Manage day-to-day social media by scheduling and posting content, handling pages, and keeping the content calendar up to date.
• Source and shortlist models, actors and influencers for each shoot, and coordinate their availability, commercials and deliverables.
• Conduct market research on competitors, customers, trends and content formats to inform campaign planning.
• Handle pre-production for photoshoots, reels and campaigns, including locations, props, styling, references, schedules and vendor coordination with photographers, videographers and agencies.
• Take care of marketing admin, including tracking deliverables and timelines in Google Sheets or Excel, and support the team on ad hoc projects.
• Plan and execute store décor for festivals, seasonal campaigns and special occasions, from concept and sourcing materials to on-site setup.

Requirements & Tech Stack

• Working knowledge of Canva, Meta Business Suite, Excel/Google Sheets.
• Understanding of social media trends, content formats, and engagement strategies.
• Ability to multitask, prioritise, and meet deadlines in a fast-paced environment.
• Creative thinking and a passion for branding and storytelling.

Qualifications

• Bachelor’s degree in Marketing, Mass Communication, or related field.
• 0-1 year of experience in content creation, preferably in retail, fashion, jewellery, or D2C brands.
• Strong communication and content sense (visual + written).