Social Media Intern
Rooftop
Mumbai, Maharashtra, IndiaFresher1h agovia LinkedIn
This job at a glance
- Who can apply
- Freshers and up to 1 year
- Must know
- Social mediaMarketing
- Nice to have
- Canva
- Work
- On-site in Mumbai · internship
- Pay
- Not stated by the employer.
- Skill demand
- Social media97%Marketing76%Canva17%of 99 similar fresher jobs posted in India this week
- Listed
- 5 Nov 2026 · still open
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About Rooftop
Rooftop is India's #1 marketplace for creative offerings. They connect a new generation with India's living art traditions through original folk and tribal paintings, artist-led courses, and cultural experiences. Their social media platforms are central to discovering these art forms, meeting artists, and exploring Indian creativity.
Key Responsibilities
- Assist in planning and executing social media content calendars across Instagram, Facebook, LinkedIn, and other relevant platforms.
- Research trending formats, audio, memes, conversations, and content ideas adaptable to Rooftop's brand.
- Write engaging captions, hooks, post copy, and creative text for social media.
- Coordinate with content, design, and marketing teams for post, Reel, and campaign readiness.
- Assist in creating and publishing Stories, carousels, Reels, and other platform-specific content.
- Research artists, art forms, cultural events, and creative trends for relevant content ideas.
- Track upcoming festivals, occasions, and cultural moments for social media campaigns.
- Monitor comments, messages, and audience interactions, assisting with community management.
- Track social media performance, including reach, engagement, shares, saves, and follower growth.
- Maintain content calendars, publishing schedules, and records of published content.
- Study platform performance and suggest ideas to improve content effectiveness.
Requirements & Tech Stack
- Familiarity with Instagram, Facebook, LinkedIn, and other social media platforms.
- Familiarity with tools like Canva and basic video editing apps is a plus.
Qualifications
- Actively follows social media trends and understands engaging content.
- Strong writing skills with a good sense of internet language, humor, and storytelling.
- An eye for interesting content, visual trends, and creative storytelling.
- Basic understanding of social media analytics and content performance.
- Good research, communication, and organizational skills.
- Takes initiative, brings ideas, and is comfortable working with deadlines.
- Genuine interest in art, culture, creativity, and storytelling.
- Interest in Indian folk art is a plus.