Marketing Coordinator

About the Role

BranchPattern is seeking an organized, creative, and highly motivated Marketing Coordinator to support its growing marketing, communications, and client development efforts. This role will work across the organization to help tell the BranchPattern story, strengthen its brand, support client development initiatives, and keep marketing projects moving forward. The Marketing Coordinator will be a hands-on, collaborative member of the team, working closely with Marketing, Client Development, Human Resources, technical teams, and firm leadership.

Key Responsibilities

Marketing, Communications & Content

• Support the development and execution of internal and external marketing and communication initiatives.
• Develop and update account-based marketing materials including collateral, presentations, graphics/infographics, templates, reports, and other branded client-facing materials.
• Help maintain consistency with BranchPattern's brand, messaging, and visual standards.
• Website content management.

Client Development & Marketing Support

• Partner with Client Development to support editorial, awards, speaking engagement, events, campaigns, and relationship-building efforts.
• Assist with research related to clients, prospective clients, markets, competitors, and industry trends.
• Support the preparation of client presentations, qualifications packages, meeting materials, and other business development resources.
• Assist with maintaining accurate client, contact, opportunity, and marketing information within BranchPattern's CRM and other systems.
• Help coordinate follow-up activities, materials, and logistics associated with client development initiatives.
• Support account-based and targeted marketing efforts in coordination with Client Development and technical teams.

Proposals & Pursuits

• Assist Marketing and technical teams with the coordination and production of proposals, qualifications packages, and other pursuit materials.
• Gather and organize project information, employee resumes, graphics, and other content needed for proposals.
• Assist with writing, editing, proofreading, formatting, and final production of pursuit materials.
• Help maintain proposal templates, project information, resumes, and other reusable marketing content.
• Coordinate deadlines and deliverables to help ensure submissions are accurate, polished, and completed on time.
• Support presentation and interview materials for select pursuits.

Events & Marketing Coordination

• Assist with planning and coordinating conferences, webinars, sponsorships, client events, and other BranchPattern activities.
• Coordinate promotional materials, signage, giveaways, and event logistics.
• Coordinate branded merchandise and promotional materials as needed.

Requirements & Tech Stack

• Proficiency with Microsoft Office applications and collaboration tools.
• Willingness to learn new platforms, systems, and technologies.
• Strong graphic design and visual communication skills.
• Strong document formatting, layout, typography, and presentation design capabilities.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Business, or a related field, or equivalent experience.
• 0-2 years of experience in marketing, communications, client development, graphic design, content creation, or a related field. Internship, campus organization, and relevant project experience count.
• Strong written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Ability to manage multiple assignments, priorities, and deadlines in a fast-paced environment.
• Creative mindset with an interest in content development, storytelling, and visual communication.
• Ability to work both independently and collaboratively with employees across different teams, disciplines, and levels of the organization.

Preferred Qualifications

• Experience with Adobe Creative Suite, particularly InDesign, Illustrator, and Photoshop.
• Experience with CRM, marketing automation, or content-management platforms.
• Experience with Deltek Vantagepoint or similar CRM/database systems.
• Experience in the architecture, engineering, construction, sustainability, or professional services industries is a plus, but not required.
• AI literacy; ability to explore and apply AI tools to content development, design, research, and workflow efficiency.