Marketing Intern (Summer 2027)

About the Role

The ERS Marketing Intern will support the ERS Marketing team on a broad set of projects across customer engagement, strategic research/planning, content marketing, and sales enablement.

Key Responsibilities

• Marketing Analysis Projects:
• Customer information analysis to improve lead management tool data quality.
• Database analysis to generate customer targets for marketing campaigns and program execution.
• IIR analysis to identify potential contacts based on target criteria and collaborate with the Inside Sales Team.
• Market analysis of electrical testing and maintenance markets for growth planning (market size, CAGR by segment/region/industry).
• Develop marketing dashboards.
• Marketing Communications/Content Development Projects:
• Sales wins (success stories) development and communication; generate customer case studies.
• PR and article development in collaboration with an agency and internal Subject Matter Experts.
• Blog and podcast content development.
• Digital Marketing Projects:
• Execute Google Ad campaigns and email campaigns (development, execution, and analysis).
• Website and SEO improvements for ERS/HVM/eti, collaborating with corporate SEO and marketing teams.
• Social media community building and support; create new social media content.
• Virtual event execution, including planning and managing corporate presence at online virtual events.
• Industry Event Execution:
• Support the planning and execution of industry events and roadshows.

Requirements & Tech Stack

• Competencies:
• Understanding of social media channels and practices, especially LinkedIn.
• Ability to work collaboratively with teams and remote resources.
• Strong analytical skills for problem-solving and idea generation.
• Strong written and oral communication skills and presentation skills.
• Ability to work independently, prioritize time, and take initiative.
• Eagerness to learn and quick learning in a fast-paced environment.
• Ability to manage multiple priorities in a dynamic environment.
• Proficiency:
• Microsoft Office suite (Word, PPT, Excel).
• Eloqua and PowerBI experience are a plus.
• Integrity:
• Performs with integrity and establishes themselves as a trusted team member.

Qualifications

• Marketing major with relevant marketing experience through employment or organizational involvement.