Performance Marketing Internship in Mumbai

About the Role

Saregama India Ltd. is seeking a proactive and detail-oriented Performance Marketing Intern to support lead generation and sales for their roster of artists.

Key Responsibilities

• Understand the requirements of each lead and identify genuine, relevant, and qualified leads.
• Pass valid and relevant leads to the appropriate sales team member for further follow-up and conversion.
• Maintain accurate and up-to-date records of all calls, lead status, requirements, responses, and follow-up comments.
• Ensure every lead is properly updated with clear and actionable remarks.
• Track lead quality and identify patterns across campaigns.
• Help identify opportunities to improve lead quality and conversion rates.
• Coordinate closely with the sales team to ensure qualified leads are handed over promptly.
• Maintain a clear database of lead outcomes to support campaign optimisation and reporting.

About Company

Saregama India Limited, an RP Sanjiv Goenka Group company, is India's oldest music label, youngest film studio, and multi-language TV content producer. It owns India's largest catalog of music IP of over 130K songs across languages and produces films under the brand of Yoodlee Films. Saregama also owns and retails the digital music player Carvaan. Saregama's film production house, Yoodlee Films, is the country's youngest boutique film production studio that has produced over twenty films over the last three years. Over the last 20 years, Saregama has created over 6k hours of content for Sun TV and at any given time broadcasts 3-4 serials, creating around 15-16 hours of content per week.