Digital Marketing Intern

About the Role

• Internship, with potential to convert to full-time
• High-ownership role with real responsibilities and visible impact
• Focus on SEO, AEO (Answer Engine Optimisation), and GEO (Generative Engine Optimisation)
• Work directly with founders across content, community, and research

Key Responsibilities

SEO, AEO & GEO

• Research keywords and map them to content structured for both Google and AI search
• Optimise pages, FAQs, and landing pages for featured snippets, People Also Ask, voice search, and AI-generated answers
• Handle on-page SEO and basic technical housekeeping: meta tags, schema markup, internal linking
• Track Bosswallah Media's visibility in ChatGPT, Perplexity, and Gemini, and work to improve it
• Monitor keyword positions and content performance, and report on what's working

Content & Community

• Repurpose existing content (including video) into multiple formats across search, social, and other channels
• Build and maintain an active, genuine presence in relevant online communities and professional networks
• Keep business listings and brand profiles accurate and consistent across the web

Research & Outreach

• Research competitors and industry trends, and turn findings into clear, actionable summaries
• Identify and reach out to relevant websites, publications, and partners for backlinks, collaborations, and coverage

Qualifications

• 2025 or 2026 graduate, any stream
• At least one prior Digital Marketing internship is mandatory

Skills & Tools

• Solid understanding of core SEO: on-page, off-page, and technical
• Genuine interest in AEO and GEO: how AI search works and how brands can show up in it
• Strong written English and a sharp eye for detail
• Comfortable with research and organising information clearly
• A self-starter who manages tasks independently and hits deadlines
• Working familiarity with Google Search Console and Google Sheets, plus a willingness to pick up new tools quickly
• Familiarity with social platforms and online communities (a plus if you've posted or contributed yourself)
• Bonus: hands-on experience with Ahrefs, Semrush, or Screaming Frog, or exposure to analytics tools and content management systems

Compensation & Benefits

• ₹15,000/month stipend
• Direct mentorship from the founders
• Real ownership and visible impact from day one
• Exposure to the full digital marketing function, from SEO and AI search to content, community, and analytics, in a fast-moving team
• Potential to convert to a full-time role based on performance