Marketing Intern

About TRULAND Equipment

TRULAND Equipment is a John Deere dealer with 18 locations in Indiana and Ohio, serving residential, commercial, and agricultural customers.

About the Role

Develop and learn marketing concepts and systems to create customer awareness for TRULAND Equipment by partnering with various departments and individuals to create on-brand materials and content.

Key Responsibilities

• Work with the Marketing Manager to develop and create the annual TRULAND calendar.
• Create organic marketing content for media platforms at various TRULAND locations.
• Develop and promote campaigns for customer awareness and utilization on John Deere digital training platforms (e.g., Equipment Mobile).
• Assist with location-based public events (kids' day of play and county fairs).
• Work with the Precision Ag department on the creation and editing of the operator web-based training platform.
• Assist sales management with video and image collection for equipment on various auction sites.
• Work with the Admin department for Customer Account Cleanup for JDSMO implementation.
• Capstone Project: Develop the upcoming year's marketing plan for TRULAND Equipment to increase brand awareness and customer knowledge.
• Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service.

Requirements & Tech Stack

• Demonstrated knowledge of office software experience and computer skills.

Qualifications

• High School Diploma, GED equivalent required.
• Two (2) years completed college level courses preferred.
• Excellent customer service skills.
• Strong communication skills.
• Ability to work cooperatively in a team environment.
• Driving record that meets Employer's insurance company requirements.