Web Marketing Intern, User Experience Design
Texas Instruments
About the Role
Our User Experience Design internship will provide you with a variety of experiences tailored to the latest trends in web design such as UX research, strategy, and interface design. This is an opportunity to develop valuable skills in a collaborative environment where you will learn about user-centered design, design systems, and processes critical to creating and maintaining a great user experience for actual customers.
This internship might be for you if you have an interest in:
- Developing and driving a best-in-class website and digital experience for customers looking for information to evaluate products, make purchases, and get timely support.
- Developing end-to-end design strategies and creating consistent web design experiences to help promote the TI brand.
- Working with IT to launch new innovative, technically credible solutions on TI.com – leveraging & analyzing data, collecting feedback from customers and internal stakeholder groups, understanding the competitive and industry landscape to influence decisions.
- Leveraging data to assess the effectiveness of content on TI.com, and collaborating with key experts to complete analysis of web performance.
Key Responsibilities
- Developing and driving a best-in-class website and digital experience for customers.
- Developing end-to-end design strategies and creating consistent web design experiences.
- Working with IT to launch new innovative, technically credible solutions on TI.com.
- Leveraging and analyzing data.
- Collecting feedback from customers and internal stakeholder groups.
- Understanding the competitive and industry landscape to influence decisions.
- Leveraging data to assess the effectiveness of content on TI.com.
- Collaborating with key experts to complete analysis of web performance.
Qualifications
Minimum Requirements:
- Pursuing a Bachelor's degree in Marketing, Marketing Research & Analytics, Management Information Systems (MIS), Digital Marketing, Analytics, Web Design & Development, User Experience Design, Technical Communications, Engineering, or Computer Science with a focus in marketing, or related degree.
- Minimum GPA 3.0/4.0.
Preferred Qualifications:
- Experience with Product Design, UX Research, Human-computer interface design, Web design & development, Marketing Communications, User experience design (UXD), graphic design, or information architecture.
- Strong online portfolio demonstrating a range of UI/UX web-related design work is a must.
- Proficiency with one of the standard prototyping and design tools such as Figma, Sketch, UXpin, Axure, as well as Adobe CC.
- Understands fundamentals of user experience design principles, UX research, web development, and web production.
- Familiarity with:
- Prototyping, design flows, storyboarding.
- Web & graphic design, design system principles.
- UX Research, analytics, reporting.
- Translating user and business needs into requirements.
- Some HTML/CSS web development and related JS framework.