Customer Relationship Management Specialist

M CARS

About the Role

M CARS is a trusted destination for luxury car sales, offering a curated selection of premium vehicles. The company focuses on exceptional quality and transparency, with each vehicle thoroughly inspected. Customers benefit from a seamless buying experience. M CARS is committed to excellence, reliability, and delivering unmatched customer service to create long-term relationships.

The Customer Relationship Management Specialist will manage and enhance customer interactions throughout the sales and post-sales lifecycle, ensuring a high-quality experience for luxury car buyers. This full-time, on-site role, based in the Greater Chennai Area, involves maintaining and updating CRM systems, tracking customer inquiries, and coordinating follow-ups to support sales conversions and retention. The specialist will collaborate closely with the sales team to segment customer data, identify opportunities, and develop personalized outreach strategies.

Key Responsibilities

• Managing and enhancing customer interactions throughout the sales and post-sales lifecycle.
• Maintaining and updating CRM systems.
• Tracking customer inquiries.
• Coordinating follow-ups to support sales conversions and retention.
• Collaborating with the sales team to segment customer data, identify opportunities, and develop personalized outreach strategies.
• Analyzing customer feedback.
• Preparing reports on customer engagement.
• Coordinating resolution of customer issues.
• Supporting initiatives that strengthen loyalty and repeat business.
• Maintaining consistent, professional communication with customers and internal stakeholders.
• Maintaining accurate records and smooth operational workflows.

Requirements & Tech Stack

• Proficiency in basic office and CRM software.
• Comfort working with spreadsheets and reports.

Qualifications

• Strong Customer Relationship Management (CRM) skills, including experience with CRM tools and maintaining accurate customer records.
• Excellent Communication skills, with the ability to interact clearly and professionally with customers and internal teams.
• Solid Analytical Skills to interpret customer data, generate insights, and support decision-making for sales and service strategies.
• Sales skills and customer-focused mindset to support lead nurturing, cross-selling, and retention activities.
• Project Management capabilities to coordinate CRM initiatives, follow-up campaigns, and process improvements.
• Prior experience in automotive, retail, or customer-focused environments is beneficial.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.
• Ability to work on-site in the Greater Chennai Area.
• Strong organizational skills and attention to detail.