Performance Marketing Executive

About the Role

The Performance Marketing Executive will manage, optimize, and scale digital campaigns across channels such as search, social, and display to drive qualified leads and user acquisition. This is a full-time, on-site role based in Bengaluru.

Key Responsibilities

• Planning performance marketing strategies.
• Setting up and monitoring campaigns.
• Analyzing data and metrics.
• Delivering regular performance reports and insights.
• Testing new channels.
• Managing budgets.
• Ensuring campaigns align with overall business objectives.
• Collaborating with product, sales, and content teams to refine targeting, messaging, and landing pages for better conversion rates.

Requirements & Tech Stack

• Performance marketing skills, including campaign planning, execution, and optimization across paid search and paid social channels.
• Ability to work with analytics tools (e.g., Google Analytics, ad platform dashboards) to interpret data, track KPIs, and make data-driven decisions.
• Experience managing marketing budgets, bidding strategies, and ROI-focused initiatives.
• Skills in A/B testing, conversion rate optimization, and landing page performance analysis.
• Effective communication and collaboration skills.
• Comfort with fast-paced, on-site work environments and ability to prioritize multiple campaigns and timelines.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Previous experience in real estate, property tech, or consumer internet businesses is an advantage.