Social Media Coordinator

About Homedfy

Homedfy specializes in bespoke bulk furniture for hospitality, commercial, and residential projects, partnering closely with architects and interior designers. They deliver custom solid wood, metal, and upholstered furniture manufactured in Jodhpur, India, focusing on quality craftsmanship, flexible customization, and reliable project timelines.

About the Role

The Social Media Coordinator is a full-time, on-site position based in Jodhpur. This role involves planning, creating, and publishing engaging content across social media platforms to showcase Homedfy's bespoke furniture projects and partnerships.

Key Responsibilities

• Manage social media calendars.
• Draft posts and capture or coordinate visual content.
• Monitor audience engagement and trends.
• Collaborate with architects and interior designers through marketing efforts.
• Create lists and target potential clients for social media campaigns aligned with brand messaging and business objectives.
• Track performance metrics and optimize content based on insights.
• Respond to comments and messages.
• Support broader digital marketing initiatives.

Requirements & Tech Stack

• Social Media Content Creation skills, including developing platform-specific posts and visual concepts.
• Social Media Marketing and Digital Marketing skills for planning campaigns, growing audiences, and analyzing performance data.
• Excellent Communication and Writing skills.
• Familiarity with major social platforms (e.g., Instagram, Facebook, LinkedIn) and basic analytics tools.
• Ability to work on-site in Jodhpur, manage multiple projects, and meet deadlines in a fast-paced environment.

Qualifications

• Relevant educational background (e.g., Marketing, Communications, Design, or a related field) or equivalent practical experience.
• Prior experience in design, furniture, interiors, or lifestyle brands is an advantage.