Associate Co-Brand Portfolio Manager
Spot On Talent
About the Role
- Contract opportunity for an Associate Co-Brand Portfolio Manager
- Hybrid role in Dallas, Texas
- Join the team behind an award-winning, multibillion-dollar airline co-brand credit card program
- Work alongside portfolio managers on benefits, launches, and campaigns
About the Opportunity
- Support the portfolio managers on benefits refreshes, new product launches, and go-to-market planning
- Build expertise in the team’s key tools and processes, including the expansion of a third-party platform for email and triggered cardmember communications
- Goals of the team include account growth, card activity, and cardmember spend
Key Responsibilities
- Support benefits refreshes, new product launches, and go-to-market plans tied to sales goals
- Manage the day-to-day rollout of an expanding email and triggered-messaging platform for personalized and targeted cardmember communications
- Coordinate campaigns across email, social, cardmember statements, call center, and digital channels
- Move offers and creative through workflow tools and partner review
- Track campaign performance, report KPIs and results to the portfolio team, and communicate channel plan changes to leaders
- Become the team’s Workfront expert and the liaison between the co-brand team and the broader marketing organization
- Own the cardmember initiatives library and the program footnote library, keeping it aligned with the bank partner’s and leading twice-yearly audits
- Lead twice-yearly merchant category code audits that support card benefits, plus trademark and brand updates across both partners
- Run quarterly reviews with customer experience and service teams to share upcoming campaigns and bring back customer feedback
- Support cardmember events and PR efforts, including creative review, attendee communications, and post-event recaps
Requirements & Tech Stack
- Workfront
- Email marketing platforms
- Triggered campaigns
- Workflow tools
Qualifications
- Experience in financial services, credit cards, and/or the airline or travel industry
- Excellent written and verbal communication
- Comfort giving status updates to leaders
- Strong organization and follow-through across multiple campaigns and deadlines
- A relationship builder who can gain alignment with internal teams and outside partner
- Nice-to-have: Exposure to email marketing platforms or triggered campaigns
- Nice-to-have: Experience reporting on campaign performance
- Nice-to-have: A natural process improver who enjoys learning new systems