Growth Marketing Intern (AI & Developer Audience)

About the Role

Voice of India is an evaluation platform measuring AI system performance under Indian linguistic, cultural, and deployment conditions. It is built by AI4Bharat at IIT Madras and Josh Talks. The mission is to make AI understand India as it speaks and measure its accuracy honestly.

We are hiring a Growth Marketing Intern (AI & Developer Audience) to ensure Voice of India reaches researchers, founders, engineers, and AI/data leaders who build, ship, or buy voice AI for India. This is a highly autonomous internship, working directly with founders and the research team. Growth is measured by reaching the right people, not just follower counts.

Key Responsibilities

The work follows a loop: identify target audience, present work, learn from engagement, and refine the product.

• Map Target Audience: Build and maintain lists of relevant individuals, including speech/voice researchers, founders/engineers at voice platforms, and AI/data leaders at enterprises. Understand their interests, online presence, and sharing habits.
• Scale Voice of India on X: Manage the X presence, including leaderboard updates, benchmark launches, threads, and charts. Ensure major voice AI model launches are covered promptly and reach the intended audience.
• Scale Voice of India on LinkedIn: Grow the company page and founders' presence. Run targeted promotions to reach researchers, voice platform teams, and AI leaders at Indian and global enterprises.
• Run Launches: Plan and execute launches for new leaderboards, benchmarks, datasets, and papers, including timing, founder posts, threads, visuals, and post-launch follow-up.
• Build Distribution: Collaborate with creators, researchers, and partners to leverage their existing audiences for wider reach of our results.
• Run Product Operations: Maintain the freshness of leaderboards and the site. Track new model releases, work with the research team on evaluations, and incorporate audience feedback into platform changes.

What Matters Most

This role will be measured by two key outcomes:

• Reaching the Right People:

• Maintain clear, current lists of target researchers, builders, and buyers.

• Track reach and engagement specifically among the targeted audience.

• Be the primary source for new voice model results, publishing them quickly.

• Create shareable content with clear charts, honest numbers, and no hype.

• Scaling X and LinkedIn into Systems:

• Maintain a weekly calendar of posts and releases across all accounts.

• Develop reusable templates for updates and launches to ensure consistent quality and volume.

• Utilize targeted paid promotion on LinkedIn and X with clear objectives.

• Grow a network of creators and researchers who cover voice AI.

• Report weekly on performance and incorporate audience feedback into the product and research roadmap.

Requirements & Tech Stack

• A track record of growing an audience on X or LinkedIn for a company or personally.
• Strong writing skills to translate technical results into clear posts, threads, or chart captions.
• Comfort with data: ability to track post reach and adjust strategy based on insights.
• Genuine interest in AI and curiosity to learn about speech model development and evaluation.
• High sense of ownership: ability to ship tasks independently and pay attention to detail.
• Comfort working in Hindi and English. Knowledge of another Indian language is a plus.
• Experience running launches for a technical product, developer tool, or AI company.
• Hands-on experience with LinkedIn Campaign Manager or X ads and audience targeting.
• An existing network among AI researchers, builders, or creators.
• Experience running creator or influencer campaigns.
• Basic design skills for charts and visuals (e.g., Figma, Canva).
• Comfort with outreach and data tools such as Apollo, spreadsheets, or simple scripts, and AI tools that enhance productivity.

Qualifications

• A track record of growing an audience on X or LinkedIn, for a company or for yourself.
• Strong writing skills: you can turn a technical result into a clear post, thread or chart caption.
• Comfort with data: you track what each post reached and change course based on it.
• Genuine interest in AI, and the curiosity to learn how speech models are built and evaluated.
• High ownership: you ship without waiting to be told, and you sweat the details.
• Comfortable in Hindi and English; knowing another Indian language is a plus.

Preferred qualifications: You don't need to match every bullet. Apply even if you meet only some of these.

• Experience running launches for a technical product, developer tool or AI company.
• Hands-on experience with LinkedIn Campaign Manager or X ads and audience targeting.
• An existing network among AI researchers, builders or creators.
• Experience running creator or influencer campaigns.
• Basic design skills for charts and visuals (Figma, Canva or similar).
• Comfort with outreach and data tools such as Apollo, spreadsheets or simple scripts, and with AI tools that help you move faster.