Content Writer

About the Role

FinalLayer helps professionals transform their expertise into authentic, consistent content that drives visibility and better career opportunities. By combining AI agents with human creativity, the company enables users to generate daily personalized post ideas, receive voice-matched writing support, and streamline publishing workflows. Trusted by over 50,000 professionals, FinalLayer focuses on tools that enhance individual expression rather than replace it. Team members work on products that support stronger professional networks and persistent inbound interest for users. This environment offers content and technology professionals the chance to shape how expertise is shared in the digital world.

This is a full-time, on-site role based in Hyderabad.

Key Responsibilities

• Create clear, engaging content for blogs, product pages, social media, and in-app experiences that reflect our brand voice.
• Collaborate with product, marketing, and design teams to develop content briefs.
• Turn AI-generated ideas into polished narratives.
• Refine messaging for new features and campaigns.
• Research industry trends and user needs.
• Draft and revise copy.
• Proofread for accuracy and consistency.
• Optimize content for digital channels.
• Contribute to content strategy discussions.
• Help maintain editorial guidelines.
• Support experiments to improve engagement and performance.

Qualifications

• Strong Writing and Web Content Writing skills to produce clear, engaging, and user-focused content across digital platforms.
• Ability to develop and execute Content Strategy supported by structured research into audience needs, industry trends, and competitive landscape.
• Proficient in Proofreading and basic Editing to ensure grammatical accuracy, consistency, and adherence to brand voice.
• Excellent command of English, with the ability to adapt tone and style for different formats and audiences.
• Comfort working with AI-driven tools and data to inform content creation and iteration.
• Strong collaboration and communication skills, with the ability to work closely with product, marketing, and design teams.
• Bachelor’s degree in Communications, English, Journalism, Marketing, or a related field, or equivalent practical experience.
• Experience in B2B, SaaS, or tech content is an advantage; familiarity with social media and personal branding is a plus.