Business Development Associate

About Branofy

Branofy is a Sales Orchestration Platform for SMBs, designed for faster lead response and streamlined sales stacks. Its flagship product, Lead Navigator, utilizes a 3-layer AI framework to instantly call and qualify new leads, feeding ready-to-close opportunities directly into sales dashboards. The platform integrates CRM, AI calling agents, WhatsApp Business API, Meta Conversion API, and AI chat capabilities, offering a unified solution with same-day onboarding. Branofy serves industries such as real estate, edtech, healthcare, automotive, fitness, travel, and professional services, focusing on measurable improvements in lead conversion and engagement. The company is headquartered in Bengaluru, India.

About the Role

The Business Development Associate is a full-time, on-site role based in Bengaluru. This role is responsible for identifying and qualifying new business opportunities, nurturing leads, and supporting the sales team in converting prospects.

Key Responsibilities

• Conducting market research.
• Reaching out to potential customers via calls, emails, and meetings.
• Preparing and delivering product presentations and demos.
• Maintaining accurate records in the CRM.
• Collaborating with sales, marketing, and customer success teams to refine messaging, gather prospect feedback, and optimize go-to-market strategies.
• Tracking key performance metrics.
• Participating in events or webinars.
• Providing clear communication to stakeholders throughout the sales cycle.

Qualifications

• Strong Presentation Skills and experience creating and delivering impactful presentations.
• Lead Generation experience, including prospecting, pipeline building, and qualification of new business opportunities.
• Market Research capabilities, including analyzing industries, segments, and competitors to identify growth opportunities.
• Excellent Communication skills, both verbal and written, with the ability to explain technical concepts simply.
• Relevant qualifications such as a bachelor’s degree in Business, Marketing, or a related field are beneficial.
• Experience in SaaS, B2B sales, or working with SMB clients is an advantage.
• Strong interpersonal skills, resilience in a fast-paced environment, and familiarity with CRM tools are preferred.
• Ability to work collaboratively with cross-functional teams and a results-oriented mindset are highly valued.