Intern, E-Commerce

About the Role

JioStar is building Content Commerce for Fans, integrating entertainment and instant shopping. The goal is to allow users to order items like their favorite food while watching a show, without leaving JioHotstar. This role is for someone excited about entertainment, fandom, e-commerce, growth, driving user behavior, and building new experiences.

Key Responsibilities

• Drive User Growth: Generate ideas to encourage viewers to discover, try, and adopt commerce experiences.
• Analyze & Optimize: Monitor the user journey from viewing to purchase, identify drop-off points, and discover opportunities to improve conversion rates.
• Build Campaigns: Support campaigns, offers, rewards, and experiences tied to major JioHotstar shows and events.
• Experiment & Learn: Assist in running experiments across messaging, offers, and user experiences, and translate data into actionable insights.
• Work Cross-Functionally: Collaborate with the Creative Team, Marketing, Content, Product, Tech, and external partners.
• Build for Scale: Document learnings and contribute to creating playbooks for scaling Content Commerce across shows, brands, and categories.

Who We’re Looking For

Someone who is:

• Passionate about D2C, growth, e-commerce understanding, marketing, consumer behavior, and CRM.
• Curious, analytical, and comfortable working with data.
• Possesses strong communication and problem-solving skills.
• Likes asking "Why?", identifying opportunities, and executing ideas.
• Consumer-obsessed and curious.
• Able to think creatively and execute.
• Comfortable working in an ambiguous, fast-moving environment.

Prior experience in D2C/e-commerce, growth, digital/brand marketing, consumer research, performance marketing, CRM, loyalty/gamification, or a college startup/entrepreneurship project is a plus.