Social Media Content Creator

About the Role

Artarium is an online luxury decor brand specializing in artistic figurines and showpieces. This full-time, on-site Social Media Content Creator role is based in Gurugram at Artarium’s manufacturing unit and office.

Key Responsibilities

• Planning, creating, and publishing engaging content for social media platforms, including images, short videos, reels, stories, and captions.
• Highlighting Artarium’s products and brand identity through content.
• Managing content calendars.
• Collaborating with design and product teams.
• Monitoring trends to align content with brand objectives.
• Brainstorming creative concepts.
• Filming and editing product-focused content.
• Optimizing posts for reach and engagement.
• Responding to audience interactions in coordination with the marketing team.
• Tracking performance metrics.
• Reporting insights.
• Recommending improvements to strengthen Artarium’s digital presence.

Requirements & Tech Stack

• Social media content creation and storytelling skills.
• Experience producing visually appealing posts, reels, and short videos.
• Proficiency in basic photo and video editing tools (e.g., Canva, Adobe tools, mobile editing apps).
• An eye for design and aesthetics.
• Ability to plan and manage content calendars.
• Ability to align content with marketing goals.
• Ability to adapt messaging to different platforms.
• Familiarity with major social media platforms (e.g., Instagram, Facebook, YouTube, Pinterest).
• Understanding of current trends and best practices on social media.
• Effective written and verbal communication skills in English.
• Ability to write clear, engaging captions and product-focused copy.
• Strong attention to detail, time management, and organizational skills.
• Ability to handle multiple tasks on-site.
• Collaborative mindset.
• Comfortable working with design, production, and marketing teams in a fast-paced, creative environment.

Qualifications

• Prior experience in social media, digital marketing, or content creation for consumer products or lifestyle brands is preferred.
• Relevant education in Media, Communications, Marketing, Design, or a related field is beneficial.
• Portfolio or samples of previous work are highly valued.