Sales Development Program Sales Associate
United Rentals
About the Role
As a Sales Associate on the General Rentals team at United Rentals, you will embark on a structured training path designed to prepare you for a future role as an Outside Sales Representative. You will gain hands-on experience with technical products and develop relationship-building skills.
Key Responsibilities
- Begin training at a local branch, shadowing sales and operational roles to understand the equipment-rental lifecycle.
- Participate in digital onboarding classes with peers to sharpen sales techniques and build an internal support network.
- Progress through outbound sales campaigns exposing you to different construction verticals, customer spend levels, rental types, and customer segments.
- Master United Rentals sales tools, including CRM, inventory management platforms, customer portal, and mobile applications.
- Lead sales conversations involving price negotiations, multi-piece rental requests, government and educational collective agreements, equipment service contracts, and the sale of used equipment.
- Learn sales methodologies to deliver customer solutions and drive revenue growth.
- Participate in local team initiatives, including safety huddles, customer appreciation events, yard sale events, customer entertainment, charity drives, and team-building workshops.
- Track Sales Development progress through achievement levels, with access to sales performance metrics and peer-ranked competitions.
- Receive daily feedback from leadership through meetings, call coaching, and ride-alongs. Develop sales strategies and timelines for your accounts.
- The average Sales Associate spends 4-6 months in the Sales Development Program (SDP) before promotion to an Outside Sales Representative (OSR).
- Other duties as assigned.
Requirements & Tech Stack
- Bachelor's degree or equivalent work experience.
- Experience in a customer-facing sales role (preferred).
- Excellent interpersonal & communication skills.
- Strong teamwork and collaboration skills.
- Proficient computer and mobile phone/tablet skills.
- Valid driver's license with acceptable driving record.
- Must live within reasonable driving distance of the assigned branch and report on-site M-F.
Qualifications
- The actual pay rate may vary based on factors including specific position, education, training, experience, skills, and ability.