Business Development Associate

About the Role

This is a full-time, on-site Business Development Associate role based in Bengaluru. The role focuses on identifying and nurturing prospective customers in the US market, conducting outreach to parents and guardians, and explaining BrightCHAMPS’ offerings.

Key Responsibilities

• Lead generation through multiple channels
• Market research to understand customer needs and trends
• Delivering effective presentations and product demos
• Maintaining accurate records of interactions in CRM tools
• Coordinating with internal teams to refine sales strategies
• Meeting defined targets and performance metrics

Requirements & Tech Stack

• Presentation Skills: Ability to create and deliver compelling presentations.
• Lead Generation: Prospecting, qualifying leads, and nurturing potential customers.
• Market Research: Analyzing customer segments, competition, and trends in the US education market.
• Communication Skills: Excellent verbal and written communication with a customer-centric approach.
• Interpersonal Skills: Confidence in speaking with international customers and building long-term relationships.
• CRM Tools, spreadsheets, and basic data analysis.
• Ability to work from the Bengaluru office.
• Adaptability to rotational or extended US time-zone shifts.
• Ability to collaborate in a team-based environment.
• Demonstrated interest in edtech, global markets, or child-focused learning solutions (added advantage).

Qualifications

• Relevant bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent practical experience).