Intern

About the Role

Marketing Lab is a Kolkata-based collective of unconventional, creative marketers focused on practical, results-driven digital strategies. The team champions no-nonsense Digital Marketing, prioritizing measurable outcomes over buzzwords or fluff. With a culture rooted in experimentation, experience, and real value creation, Marketing Lab offers interns exposure to hands-on campaign work and data-informed decision-making. Applicants who are passionate about tangible results and eager to learn modern marketing practices will find a strong fit here. The company encourages curious, proactive individuals who want to grow in a fast-paced, performance-oriented environment.

The Digital Marketing Intern role is a full-time, on-site position based in the Greater Kolkata Area. This internship offers practical training in end-to-end digital marketing with close guidance from experienced marketers.

Key Responsibilities

• Assist in planning and executing digital marketing campaigns across social media and online channels.
• Support content scheduling and post creation.
• Provide basic community management.
• Monitor web and social media analytics.
• Prepare performance reports.
• Support optimizations to improve reach and engagement.
• Collaborate with team members on campaign ideas.
• Conduct competitor and audience research.
• Help ensure consistent brand communication.

Requirements & Tech Stack

• Digital Marketing and Online Marketing skills for planning and executing campaigns across multiple platforms.
• Social Media Marketing skills to manage posts, engagement, and brand presence on key social networks.
• Web Analytics skills to track performance metrics, interpret data, and support data-driven decision-making.
• Strong Communication skills for clear content creation, collaboration with the team, and professional interactions.
• Familiarity with basic design tools (e.g., Canva).
• Understanding of SEO fundamentals.
• Ability to learn quickly.
• Strong organizational skills.

Qualifications

• Current enrollment in or recent completion of a relevant program in Marketing, Communications, Business, or a related field is preferred but not mandatory.