Marketing and Communications Intern

About the Role

This is a 12-week internship position starting May 25th, 2027, located in Plano, Texas. As a Marketing & Communications Intern, you will gain hands-on experience in event management and marketing, focusing on event planning, execution, operational support, and performance tracking.

Key Responsibilities

• Campaign Development & Activation:
• Support the planning and execution of integrated marketing campaigns across digital, physical, owned, and paid media channels.
• Assist in coordinating campaign assets, timelines, and stakeholder communications.
• Help manage campaign calendars and activation workflows to ensure timely delivery.
• Campaign Content Creation:
• Create content for marketing campaigns such as customer emails, blog posts, and videos.
• Collaborate with stakeholders to develop visually appealing and meaningful workshop materials.
• Campaign Operations & Analytics:
• Monitor campaign performance using analytics tools to assess effectiveness.
• Track marketing KPIs, prepare reports, and provide actionable insights for future initiatives.
• Assist with database management, audience segmentation, and marketing technology platforms.
• Communication & Events Support for Integrated Campaign Activations:
• Assist in the preparation of press materials, briefs, media outreach, and organic social for integrated activation support via owned & earned channels.
• Work closely with the events & experience team around face-to-face engagements to support the campaigns.
• Communications Support:
• Assist in the preparation of press materials, briefs, and fact sheets for external PR campaigns.
• Work on media outreach initiatives, helping to maintain relationships with journalists and media outlets.
• Track and analyze media coverage to assess the effectiveness of PR strategies.

Requirements & Tech Stack

• Actively enrolled in an accredited university program on a full-time basis.
• Current enrollment in an undergraduate program (graduate preferred) in Marketing, Business, Communications, Event Management, or related fields.
• Strong organizational and time management skills.
• Strong written and verbal communication skills.
• Curiosity about AI, open to using or familiar with AI-assisted tools or workflows, and eager to deepen skills in an AI-augmented environment.
• Ability to work independently and collaboratively in a team environment.
• Technical fluency with social media platforms (e.g., LinkedIn, Twitter, Instagram).
• Must have at least a 2.7+ GPA on a 4.0 scale or equivalent.
• Available for a full-time internship for 12 weeks & beyond.
• Familiarity with event planning, marketing platforms, or project management tools is a plus.