Lead Generation Internship

About the Role

We are looking for a proactive and detail-oriented Lead Generation Intern to support our Business Development team in identifying potential customers, researching target markets, and building a strong pipeline of qualified leads. This role is ideal for someone interested in sales, business development, market research, and client acquisition.

Key Responsibilities

• Research and identify potential customers, businesses, and target audiences using online platforms and other relevant sources.
• Generate and maintain a database of prospective clients with accurate contact information.
• Identify decision-makers and key contacts within target organizations.
• Conduct lead generation activities through LinkedIn, email, phone calls, and other outreach channels as required.
• Assist the Business Development team in initiating contact with prospects and scheduling meetings.
• Qualify leads based on predefined criteria, including business needs, suitability, and potential interest.
• Maintain and regularly update lead databases, spreadsheets, and CRM tools.
• Track outreach activities, responses, follow-ups, and lead conversion progress.
• Collaborate with the sales and marketing teams to improve lead generation strategies.
• Prepare periodic reports on leads generated, outreach performance, and pipeline progress.

Requirements & Tech Stack

• Good verbal and written communication skills.
• Strong research and information-gathering abilities.
• Basic knowledge of MS Excel or Google Sheets.
• Attention to detail and the ability to maintain accurate records.
• Good organizational and time-management skills.
• Willingness to learn sales, prospecting, and customer acquisition techniques.
• Ability to work independently and collaboratively in a team.
• A proactive attitude and willingness to work toward targets.

Qualifications

• Students or recent graduates pursuing BBA, B.Com, MBA, Marketing, Business Analytics, or related fields.
• Familiarity with LinkedIn, online business directories, and professional networking platforms.
• Basic understanding of sales, marketing, or business development.
• Prior experience in lead generation, telecalling, customer engagement, or sales is an advantage but not mandatory.

Performance Expectations:

• Number of relevant leads identified and generated.
• Accuracy and completeness of lead databases.
• Quality of leads and adherence to qualification criteria.
• Consistency of outreach and follow-up activities.
• Meetings successfully scheduled, where applicable.
• Timely reporting and achievement of assigned targets.

What You Will Gain:

• Hands-on experience in lead generation and prospect research.
• Exposure to business development and sales processes.
• Practical knowledge of CRM tools and lead management.
• Opportunities to strengthen communication, research, and professional networking skills.
• Experience working with a business development team.

Who Should Apply?

Candidates who are proactive, organized, curious about business growth, and interested in building a career in sales, marketing, or business development are encouraged to apply.