Business Development Executive

PurpleBits Infosystems Pvt Ltd

Key Responsibilities

• Lead generation: Identify nursing homes, multi-specialty hospitals, and clinics in your territory and build a steady pipeline through field visits, referrals, medical associations, CMEs, and local networks.
• Lead validation: Qualify prospects on bed count, decision-makers, current documentation practices, budget, and readiness for digital adoption. Keep the CRM/tracker up to date.
• Product demos: Run in-person PurpleIPD demos for hospital owners, doctors, nursing heads, and administrators, tailored to their workflows and pain points.
• Follow-up and closure: Follow up consistently, handle objections, and work with the internal team on proposals and pricing.
• Market feedback: Share insights on competitors, customer needs, and feature requests.
• Targets: Meet monthly targets for visits, qualified leads, and demos.

Requirements & Tech Stack

• 1–3 years of hands-on, in-person field sales experience selling to doctors or hospitals in India (pharma, medical devices, diagnostics, healthcare software, or hospital services).
• Tele-sales or online-only experience will not be considered.
• A real understanding of how Indian doctors think, decide, and buy.
• Strong communication, negotiation, and relationship-building skills.
• Fluency in English and Hindi; Gujarati preferred for Vadodara.
• Own two-wheeler and willingness to travel within the territory.
• Comfort using a tablet or laptop for demos.

Qualifications

• An existing network of doctors or hospital owners in the city.
• Exposure to hospital software (HIS/EMR) or ABDM/digital health.