Brand Marketing Associate

About the Role

We are looking for a proactive, confident, and result-oriented Brand Marketing Associate to support the acquisition of new brand partnerships. The role involves reaching out to prospective brands, initiating conversations, following up on opportunities, scheduling meetings, and supporting the partnership closure process.

Key Responsibilities

• Brand outreach and lead generation: Identify potential brand partners; make outbound calls and send emails; introduce the company's offerings and generate interest in collaboration.
• Partnership follow-ups: Maintain regular communication with prospective clients; follow up on proposals, commercials, samples, approvals, and pending actions to move opportunities toward closure.
• Meeting scheduling and coordination: Schedule meetings with prospective brand partners and internal stakeholders, confirm calendars, share meeting details, and follow up on agreed next steps.
• Pipeline management: Maintain an updated database of leads, contact details, communication history, and follow-up status; ensure opportunities are tracked systematically.
• Reporting: Share regular updates on outreach, qualified leads, meetings scheduled, active discussions, and partnership progress.

Desired Candidate Profile

• Presentable, confident, and professional in approach.
• Excellent verbal and written communication skills.
• Comfortable making outbound calls and interacting with brand representatives.
• Strong interpersonal skills, with the ability to build rapport and maintain professional relationships.
• Proactive, persuasive, and consistent with follow-ups.
• Well-organized and capable of managing multiple client conversations.

Skills and Qualifications

• Bachelor degree in Marketing, Business Administration, Communications, or a related field.
• 3 years of experience in telecalling, sales coordination, business development, client servicing, or brand marketing.
• Proficiency in MS Excel, Google Sheets, email, and basic office tools.
• A target-oriented mindset with strong coordination and time-management skills.

Key Performance Indicators (KPIs)

• Number of relevant brands contacted and qualified leads generated.
• Number of meetings scheduled and successfully conducted.
• Timeliness and consistency of follow-ups.
• Progression of leads into active partnership discussions and closures.
• Accuracy of lead tracking and reporting.

Ideal Candidate

The ideal candidate enjoys speaking with new people, is persistent and tactful with follow-ups, communicates clearly, and can turn initial outreach into meaningful business opportunities.