Social Media Marketing Executive

About the Role

This role at At Buzz (Atraski's marketing and digital growth arm) offers hands-on experience in social media management, content planning, client coordination, and digital marketing execution. You will gain exposure to managing social media accounts and working closely with creative and marketing teams in a fast-paced agency environment.

Key Responsibilities

• Strategic Calendar Planning: Assist in creating monthly social media calendars, planning content for engagement, education, and sales objectives.
• Mood Boarding: Assist in creating mood boards for campaigns and shoots, visualizing aesthetic, color palette, lighting, and brand vibe.
• Detailed Designer Briefing: Support the creation of detailed briefs for Graphic Designers and Video Editors, including references and content requirements.
• Hands-On Execution:
• Use Canva Pro for creating quick layouts, stories, presentations, and basic static creatives.
• Edit short-form content using VN/CapCut, including BTS footage, trending Reels, subtitles, text overlays, and basic transitions.
• Inter-Departmental Coordination:
• Coordinate with the Performance Marketing Team to ensure timely sharing of creatives.
• Support the Influencer Team by sharing relevant brand communication, content requirements, and campaign information.
• Coordinate on website banners, social media requirements, and other content-related needs with Tech, SEO & Strategy.
• Support the team in tracking deliverables and ensuring approved work is properly recorded with Finance & Delivery.
• Client Servicing:
• Support the Account Manager in managing social media accounts.
• Assist with weekly/monthly status updates and performance reports.
• Coordinate client requirements, feedback, and approvals.
• Support the team in identifying opportunities for client growth.

Requirements & Tech Stack

• Social Media Platforms: Good understanding of Instagram, Facebook, LinkedIn, and other major social media platforms.
• Content Skills: Ability to understand content trends and contribute creative ideas for social media.
• Technical Proficiency: Working knowledge of Canva Pro, VN/CapCut, and Google Workspace.
• Communication Skills: Good written and verbal communication with the ability to coordinate with internal teams.
• Mindset: Proactive learner, organized, adaptable, and willing to take ownership of assigned tasks.

Qualifications

• Freshers and candidates with prior internship exposure in social media marketing, content creation, or digital marketing can apply.