Marketing Assistant

About the Role

TestSprite is seeking a hands-on Marketing Specialist or Marketing Intern to join its growing team. This role involves working directly with the Marketing Lead to expand TestSprite's brand presence across Twitter/X, TikTok, YouTube, LinkedIn, and Discord.

Key Responsibilities

• Manage and grow TestSprite's social presence on Twitter/X, YouTube, TikTok, and LinkedIn.
• Create short-form content, including videos, visuals, and posts, tailored for the developer community.
• Support influencer and community outreach, hackathons, and content partnerships.
• Research and track growth opportunities within the AI, dev tools, and PLG spaces.
• Collaborate with the lead and founders on campaign ideas, product launches, and storytelling.
• Monitor and analyze performance metrics to optimize reach and engagement.

Requirements & Tech Stack

• Passion for startups, developer tools, or AI innovation.
• Strong understanding of social media platforms and trends, particularly TikTok, Twitter/X, and YouTube.
• Excellent writing and communication skills.
• Creative thinking ability to transform technical topics into engaging, relatable content.
• Organized, proactive, and eager to learn in a fast-moving environment.

Nice to Have

• Technical or coding background (basic familiarity is a plus).
• Prior experience managing or growing a social account (personal or professional, 30k+ followers).
• Familiarity with CRM tools (e.g., HubSpot) or SaaS marketing.

Why TestSprite

• Mentorship from the founding team.
• Real ownership over campaigns and social content.
• Flexible, hybrid, high-trust culture.
• Direct exposure to startup growth, GTM strategy, and AI developer marketing.
• Opportunity to transition into a full-time role if a great fit.