Digital Marketing Trainee
Alchemist Marketing & Talent Solutions
Mumbai, Maharashtra, IndiaFresher6h agovia LinkedIn
This job at a glance
- Who can apply
- Freshers and up to 1 year · MBA / PGDM
- Must know
- Google AdsBudgetingStatisticsGoogle AnalyticsCPASales
- Nice to have
- Marketing
- Work
- On-site in Mumbai
- Pay
- Not stated by the employer.
- Skill demand
- Google Analytics12%Budgeting5%Statistics5%Google Ads1%of 84 similar fresher jobs posted in India this week
- Listed
- 28 Oct 2026 · still open
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About the Role
We are seeking a results-driven Paid Media Executive to develop and execute data-informed marketing strategies. The ideal candidate will manage all paid digital marketing campaigns, optimize performance across platforms, and drive measurable results in customer acquisition, retention, and engagement.
Key Responsibilities
- Strategy & Planning:
- Develop and execute performance marketing strategies across channels (Google Ads, Meta, LinkedIn, etc.).
- Plan campaigns with clear ROI and performance goals aligned with business objectives.
- Campaign Management:
- Manage end-to-end paid marketing campaigns, including budgeting, targeting, and creative execution.
- Conduct A/B testing to optimize ad creatives, audience segmentation, and bidding strategies.
- Analytics & Optimization:
- Monitor campaign performance using analytics tools (Google Analytics, SEMrush, etc.).
- Regularly analyze and report on KPIs like CTR, CPA, ROAS, and conversion rates.
- Identify trends and insights to optimize performance and budget allocation.
- Collaboration & Coordination:
- Work closely with content and design teams to develop high-performing creatives.
- Collaborate with product and sales teams to align marketing efforts with the sales funnel.
- Market Research:
- Stay updated on industry trends, competitor strategies, and platform updates.
- Leverage insights to implement innovative campaign strategies.
Requirements & Tech Stack
- Proficiency in tools like Google Ads, Meta Ads Manager, LinkedIn Ads, and analytics platforms.
- Strong understanding of digital marketing metrics and data analysis.
- Proven ability to manage budgets and deliver measurable results.
- Excellent communication and project management skills.
Qualifications
- Education: Bachelor's degree in Marketing, Business, or related field (MBA preferred).
- Experience: 6 months to 1 year of experience in performance marketing or related roles.