Salesforce Administrator

About the Role

• Job Title: Associate (Salesforce Administrator)
• Role Type: 6 Months contract
• Work Schedule: 1:30 PM to 10:30 PM, Monday to Friday
• Work Location: Hyderabad
• Reporting To: Jayanth Kumar
• Brand: Multiple
• Work Arrangement: Hybrid (2 days office)

Job Description

The Salesforce Administrator is responsible for managing, maintaining, and optimizing the organization's Salesforce CRM platform. This role involves handling Salesforce configurations, user management, security settings, data management, automation, reporting, and system enhancements. The individual will collaborate with business stakeholders and technical teams to ensure the platform functions smoothly, meets business requirements, and supports operational efficiency.

Job Purpose

To manage and enhance the Salesforce platform to support business operations and improve overall efficiency. Responsibilities include Salesforce administration, user access management, data quality, workflow automation, system configurations, and troubleshooting. The role also supports new business unit implementations, maintains documentation, generates business reports, and ensures platform adherence to organizational policies and best practices.

Key Responsibilities

• Salesforce Administration and Support

• Administer and monitor the company's Salesforce CRM application.

• Handle support requests and queries from internal Salesforce users.

• Resolve Salesforce issues within defined Service Level Agreements (SLAs).

• Create automated workflows for lead routing, lead escalation, and email alerts.

• Monitor the Salesforce environment for smooth business operations.

• Perform Salesforce Sandbox refreshes as needed.

• New Business Unit Implementation

• Configure Salesforce for newly onboarded business units.

• Support data migration and system integrations.

• Work with Salesforce connectors and Engagement Studio.

• Ensure new business units are configured per business requirements.

• Reports and Dashboards

• Create Salesforce reports and dashboards based on business requirements.

• Analyze campaign activities using Salesforce/Pardot reports.

• Generate insights and recommendations for business decisions.

• Knowledge of B2B Marketing Analytics is an added advantage.

• Salesforce Configuration and Customization

• Create and manage user profiles, roles, and permission settings.

• Configure record-level and field-level security.

• Work on sharing settings and role hierarchies.

• Customize Salesforce applications per business requirements.

• Perform gap analysis to identify business process, data, and workflow requirements.

• Configure validation rules, record types, page layouts, and approval processes.

• Sales Cloud and Service Cloud

• Work with Salesforce standard objects such as Accounts, Contacts, Leads, Campaigns, Opportunities, Quotes, and Activities.

• Customize fields and page layouts.

• Configure workflow rules, email alerts, tasks, field updates, and approval processes.

• Manage public groups, account merging, and communication template permissions.

• Perform data analysis and data migration from external databases to Salesforce using Data Loader.

• Manage company profiles, security controls, and communication templates.

• Documentation and User Guides

• Create and maintain Salesforce process documentation and user manuals.

• Document system configurations and processes.

• Support internal users with guidance on Salesforce functionalities and processes.

Qualifications

• Education: BE/B.Tech, Graduation, or Postgraduation in any relevant discipline.
• Experience: 0–1+ years of experience.
• Freshers with good Salesforce CRM knowledge can be considered.

Requirements & Tech Stack

• Technical Skills:
• Knowledge of Salesforce CRM administration, configuration, and customization.
• Understanding of Salesforce objects, profiles, roles, and permission settings.
• Knowledge of workflow rules, page layouts, approval processes, tasks, and email alerts.
• Understanding of Salesforce automation and data management.
• Knowledge of Zapier.
• Basic understanding of Apex and Lightning Web Components (LWC) will be an added advantage.
• Salesforce Administrator certification is an added advantage.