Business Development Executive
TargetAds
Kolkata, West Bengal, India2h agovia LinkedIn
About TargetAds
TargetAds is a performance-first digital marketing agency focused on measurable business outcomes such as leads, sales, and return on ad spend. The company partners with ambitious brands across India, the Gulf, Southeast Asia, and other global markets, delivering accountable marketing where every unit of ad spend is tied to real results. Services include performance marketing, paid ads, SEO, social media management, influencer marketing, email and WhatsApp marketing, web development, UI/UX, and branding.
About the Role
This is a remote, contract role for a Business Development Executive at TargetAds.
Key Responsibilities
- Identify and pursue new business opportunities.
- Build and manage a pipeline of qualified leads.
- Drive outreach to potential clients through calls, emails, social channels, and networking.
- Understand client needs and present tailored performance marketing solutions.
- Prepare proposals and support negotiations to close deals.
- Coordinate with internal teams to align client requirements with service offerings.
- Maintain accurate records in CRM tools.
- Contribute to revenue growth targets.
- Nurture existing client relationships and support account expansion.
- Provide feedback on market trends to inform business strategy.
Requirements & Tech Stack
- New Business Development and Lead Generation skills (prospecting, pipeline management, conversion).
- Solid Business acumen (understanding marketing services, client industries, revenue-focused outcomes).
- Excellent Communication skills (clear written and verbal communication, presentation abilities, client-facing professionalism).
- Effective Account Management capabilities (relationship building, client retention, upselling or cross-selling services).
- Familiarity with digital marketing concepts (performance marketing, paid ads, SEO, social media).
- Proficiency with CRM tools and basic productivity software.
- Negotiation skills.
- Ability to work independently in a remote environment.
Qualifications
- Bachelor’s degree in Business, Marketing, or a related field is beneficial.
- Prior experience in agency, SaaS, or digital marketing sales is beneficial.
- Self-motivated and target-oriented.