Key Account Sales Manager

About the Role

CraftEdge is seeking highly motivated and result-oriented MBA professionals for the position of Key Account Manager. This is a hardcore sales and target-driven role involving B2B and B2C partner acquisition, business development, and partner onboarding. The candidate will be responsible for identifying potential business partners, pitching company offerings, converting prospects, and successfully onboarding partners to drive business growth. Freshers with strong communication, convincing, and sales abilities are encouraged to apply.

Key Responsibilities

• Identify, approach, and acquire new B2B and B2C business partners.
• Drive end-to-end partner acquisition and onboarding.
• Generate leads through cold calling, field visits, networking, references, and other sales channels.
• Pitch company products, services, and partnership models to prospective clients.
• Convert potential leads into active business partners.
• Achieve monthly and quarterly partner onboarding and sales targets.
• Manage the complete sales cycle, from lead generation and pitching to negotiation and closure.
• Build and maintain strong relationships with existing and newly onboarded partners.
• Conduct regular follow-ups to ensure partner activation and business growth.
• Maintain sales pipelines, lead databases, and daily/weekly performance reports.
• Coordinate with internal teams to ensure successful partner onboarding.
• Work on different projects and business verticals as assigned by the company, based on business requirements and ongoing project needs.

Requirements & Tech Stack

• Strong communication, presentation, and convincing skills.
• Excellent negotiation and deal-closing abilities.
• Willingness to work in a hardcore sales and target-oriented environment.
• Ability to generate leads and convert prospects into business opportunities.
• Strong relationship management and networking skills.
• Self-motivated, aggressive, and result-oriented approach.
• Proficiency in MS Excel and basic reporting tools.
• Laptop is mandatory.

Qualifications

• MBA in Marketing, Sales, Business Administration, or a related specialisation.
• Freshers and experienced candidates can apply.
• Candidates with exposure to B2B/B2C sales, business development, client acquisition, and partner onboarding will be preferred.
• Must be comfortable with monthly sales targets, regular follow-ups, and pressure-driven sales environments.

Performance Expectations

• Achievement of assigned monthly sales and partner onboarding targets.
• Consistent lead generation and conversion.
• Successful acquisition and activation of new business partners.
• Strong focus on revenue generation and business expansion.

Compensation depending on candidate skills, experience, and interview performance.

Note: This is a hardcore, target-based sales position. Candidates must be comfortable with direct sales, lead generation, client acquisition, and achieving defined business targets.