Student Assistant, AI & Social Media

About the Role

NAI is seeking a creative, technology-minded student to manage its social media presence while exploring how artificial intelligence can transform digital communications. This position combines hands-on social media management with applied AI innovation. The selected student will be responsible for creating, scheduling, publishing, and monitoring social media content while identifying and implementing AI-powered tools that improve efficiency, creativity, audience engagement, and performance. We are looking for someone who enjoys both the creative and technical sides of digital communications; someone who can manage today's social media needs while helping us develop smarter ways to communicate tomorrow.

• Hours: Up to 20 per week
• Hourly Rate: UG-$17 / MS-$22 / PHD-$30
• Location: Hybrid or Remote
• Eligibility: Undergraduate or graduate student studying artificial intelligence, digital media, marketing, data science, communications, or a related field.

Key Responsibilities

Social Media Management (Approximately 50%)

• Manage day-to-day social media activities, primarily on LinkedIn and Facebook, while supporting additional platforms as appropriate.
• Create, schedule, and publish engaging content aligned with NAI's established communications strategy and organizational priorities.
• Develop compelling captions, graphics, short-form videos, and other digital content highlighting inventors, inventions, programs, awards, partnerships, and events.
• Maintain and execute the social media content calendar in coordination with NAI's communications team.
• Monitor engagement, comments, and messages, escalating inquiries requiring staff attention.
• Support campaigns for major NAI initiatives, including the Annual Conference, inventor recognition programs, innovation showcases, educational initiatives, and partnerships.
• Adapt content to engage diverse audiences, including inventors across disciplines, industry leaders, researchers, students, foundations, and current and prospective partners.
• Track performance and recommend adjustments to improve reach and engagement.

AI-Powered Communications & Innovation (Approximately 50%)

• Research, test, and implement AI tools that improve social media content creation, management, and performance.
• Develop AI-assisted workflows to transform inventor interviews, articles, webinars, and videos into multiple social media formats.
• Explore AI applications for video editing, captioning, graphic design, content organization, and scheduling.
• Identify opportunities to automate repetitive communications tasks while maintaining appropriate human review.
• Use AI-supported analytics to identify audience trends, evaluate content performance, and recommend improvements.
• Experiment with innovative storytelling approaches that make scientific discoveries and complex technologies accessible to broader audiences.
• Explore ways AI can help identify compelling stories, relevant conversations, and opportunities to engage new audiences and potential partners.
• Document successful tools and workflows so they can be adopted and sustained by NAI's communications team.

Special Project: AI-Powered Storytelling and Engagement

• Help develop a repeatable AI-assisted storytelling workflow. The goal is to take existing NAI content such as an inventor interview, conference presentation, or feature article and efficiently transform it into a coordinated collection of digital assets.

Qualifications

• Currently enrolled in an undergraduate or graduate program.

• Strong interest in artificial intelligence and emerging digital technologies.

• Familiarity with LinkedIn, Facebook, and digital content creation.

• Experience using, or willingness to learn, generative AI tools.

• Strong writing, communication, organizational, and analytical skills.

• Ability to work independently, manage deadlines, and collaborate with a remote team.

• Creativity, curiosity, and enthusiasm for testing new approaches.

• Experience with Canva, Adobe Creative Cloud, video editing, social media management platforms, AI automation tools, or basic programming is desirable but not required.