Social Media Content Creator

About the Role

Studegram Edu Tech Pvt Ltd is an education consultancy focused on helping students pursue international study opportunities. The Social Media Content Creator is a full-time, on-site role based in Kozhikode. This role involves planning, creating, and publishing engaging content across social media platforms to promote Studegram’s study-abroad services and brand.

Key Responsibilities

• Develop content calendars.
• Write captions and short-form copy.
• Produce or coordinate visual assets (images, graphics, short videos).
• Monitor social media performance.
• Respond to comments and messages.
• Collaborate with the counseling and marketing teams to highlight key services and success stories.
• Optimize content based on analytics and audience feedback.
• Stay updated on social media trends and recommend new formats or platforms to reach prospective students more effectively.

Requirements & Tech Stack

• Social media content creation skills, including writing engaging posts, crafting captions, and developing platform-specific content strategies.
• Ability to create and manage basic visual content (graphics, short videos, reels) using common design or video-editing tools.
• Experience with social media platforms (such as Instagram, Facebook, YouTube, LinkedIn).
• Familiarity with analytics tools to track and improve performance.
• Good communication skills.
• Basic understanding of digital marketing concepts, such as audience targeting, brand positioning, and online engagement.
• Attention to detail.
• Strong organizational skills.
• Ability to manage content calendars and meet deadlines.
• Comfort working on-site in Kozhikode.
• Ability to collaborate closely with advisory and operations teams.
• Interest in education, international studies, or student counseling is an added advantage.

Qualifications

• Relevant education in communications, marketing, media, or a related field, or equivalent practical experience in social media or content creation.