MARKETING INTERN

Duluth Entertainment Convention Center

About the Role

The Marketing Intern will gain hands-on experience in sports marketing, event promotion, social media management, content creation, and live event operations. This internship offers a unique opportunity to develop skills in marketing strategies and execution, while working in a dynamic and collaborative environment. The Women’s Hockey Marketing Intern will support the DECC’s Marketing Department with a primary focus on promoting women’s hockey events, enhancing the fan experience, growing community engagement, and increasing ticket sales and attendance.

Key Responsibilities

Women’s Hockey Marketing (Primary Focus)

• Create and schedule engaging content across DECC social media channels.
• Develop promotional campaigns highlighting athletes, teams, game-day experiences, and special events.
• Assist in creating graphics, videos, photography, and written content for digital and print marketing.
• Support ticket sales initiatives and promotional partnerships.
• Collect and analyze social media and attendance metrics to evaluate marketing effectiveness.
• Capture game-day content including photos, videos, interviews, and fan experiences.
• Assist with email marketing campaigns and website updates related to hockey events.

Community & Fan Engagement

• Help coordinate youth hockey, women’s sports, and community outreach initiatives.
• Build relationships with local schools, youth organizations, and hockey associations.
• Assist in organizing contests, giveaways, and fan engagement activities.
• Support partnerships designed to grow attendance and awareness of women’s hockey.

Event Marketing & Operations

• Assist with event-day execution and promotional activities.
• Help manage signage, sponsor activations, and hospitality elements.
• Support media relations efforts and game-day press needs.
• Assist with event setup, attendee engagement, and post-event reporting.

General Marketing Support

• Collaborate with the DECC Marketing team and Executive Director on additional venue promotions and special projects.
• Attend marketing meetings and contribute creative ideas.
• Support content development for other DECC events when needed.

Requirements & Tech Stack

• Knowledge of major social media platforms including Instagram, Facebook, TikTok, LinkedIn, and X.
• Basic experience with Canva, Adobe Creative Suite, or similar design tools.
• Interest in sports marketing and women’s athletics.
• Ability to work flexible hours, including evenings and weekends and select game days.
• Photography and video editing experience preferred.

Qualifications

• Current college student or recent graduate pursuing a degree in Marketing, Communications, Sports Management, Public Relations, Journalism, Digital Media, or Related field.
• Strong written and verbal communication skills.
• Strong organizational and project management skills.
• Ability to work independently and collaboratively.
• Must be 16 years of age or older.
• Successful completion of contingent pre-employment checks to include background check and successful completion of a drug test, and reference checks, if applicable.

Benefits

• Gain practical and hands-on experience in marketing.
• Work in a vibrant and engaging environment.
• Receive mentorship and guidance from experienced managers.
• Sports marketing strategy and Marketing Analytics
• Social media content creation, Digital advertising, Brand Management
• Event promotion and live event execution
• Community relations and professional networking within the sports and entertainment industry

Schedule

• This position will work on average 28 hours per week, hours will vary and are dependent on business needs.
• Ability to work flexible hours, including evenings and weekends and select game days.
• As a temporary paid internship, this position has a finite start and end date.

Work Environment

• The Entertainment Marketing Intern will work in varying spaces based on business needs. It could be an office setting, various venue spaces, indoor or outdoor events.
• Noise levels will vary from quiet to extremely loud, and temperatures will vary from very hot and humid, to extremely cold.

Physical Demands

• Ability to stand on feet for many hours at a time, move quickly, climb stairs, and be in motion.
• Ability to use hands frequently, and be able to see, hear, and speak often.
• Ability to bend, squat, and maneuver.
• Ability to stand and move throughout large event facilities.
• Ability to lift up to 25 pounds occasionally.