2027 Go-To-Market Intern

About the Role

Plante Moran is seeking a qualified intern to join our Go-to-Market Team. This role will support high-impact marketing campaigns, firm-hosted events, and strategic sponsorship programs that drive demand and marketplace growth. The intern will work in a fast-paced, collaborative environment and will gain hands-on experience in campaign execution, event coordination, client engagement, and marketing technology.

Key Responsibilities

• Assist in coordinating and executing marketing campaigns, events, and sponsorship programs from planning to reporting, including tracking deliverables, negotiating benefits, and supporting partner relationships.
• Collaborate with the activation team, creative studio, and internal stakeholders to deliver high-quality campaigns and events.
• Draft and edit promotional copy, develop invitations, and support the distribution of digital communications.
• Utilize marketing tools and technologies (e.g., CRM, project management systems, marketing automation platforms) to manage workflows, coordinate approvals, and analyze engagement data.
• Capture success stories, photos, and analytics to support reporting, inclusive recaps, and presentations for leadership.
• Provide day-of-event support for in-person client and prospect experiences, ensuring flawless execution and brand representation.

Requirements & Tech Stack

• Proficiency with MS Office (Word, PowerPoint, Excel, Outlook).
• Knowledge of CRM systems (e.g., MS Dynamics, Salesforce), project management tools (e.g., Adobe Workfront), and/or marketing automation platforms (e.g., Marketo) is a plus.

Qualifications

• Completion of three years of study toward a bachelor’s degree in Marketing, Communications, Journalism, Business Administration, or a related field.
• Academic success with a minimum cumulative GPA of 3.0.
• Excellent organizational skills and attention to detail; ability to manage multiple projects and deadlines.
• Strong written and oral communication skills; ability to collaborate effectively with internal teams and external partners.
• Resourceful, adaptable, and client-service oriented with the ability to represent the firm in internal and external settings.
• This internship is for students currently pursuing a degree and planning to return to school following the internship. Candidates who will complete their degree requirements before or during the internship should apply for entry-level opportunities.
• This is a non-exempt position and may require work hours that exceed the standard 40-hour work week.