Influencer

About the Role

Dewberries Inc. is a modern, health and beauty growth-focused company that collaborates with digital creators to build engaging, audience-centered campaigns. This full-time remote position is focused on creating, publishing, and promoting content across social media platforms to grow audience engagement and brand visibility. The organization values creativity, authenticity, and data-driven decision making.

Key Responsibilities

• Plan and produce original posts, stories, videos, and live sessions.
• Collaborate with internal marketing and PR teams on campaign concepts.
• Align content with brand guidelines and strategic objectives.
• Monitor performance metrics and optimize content based on analytics.
• Engage consistently with followers through comments, messages, and community interactions.
• Participate in partnerships, product features, and promotional activities.
• Ensure brand messages are communicated clearly, accurately, and in a gender-neutral, inclusive manner.
• Experiment with new formats and strategies.

Requirements & Tech Stack

• Communication skills (clear written and verbal expression, ability to engage diverse audiences)
• Influencer Marketing skills (audience building, collaboration with brands, campaign execution)
• Social Media Marketing skills (content planning, platform-specific optimization, performance tracking)
• Public Relations skills (managing public image, responding to feedback, supporting brand reputation)
• Sales-related skills (product promotion, lead generation through content, conversion-focused messaging)
• Familiarity with multiple social media platforms
• Ability to work independently in a remote environment

Qualifications

• Candidates should possess strong Communication skills.
• Candidates should possess Influencer Marketing skills.
• Candidates should possess Social Media Marketing skills.
• Candidates should possess Public Relations skills.
• Candidates should possess Sales-related skills.
• Beneficial qualifications include:
• Experience with content analytics tools.
• Basic understanding of digital advertising.
• Highly advantageous:
• Prior experience as a content creator, influencer, or social media manager.
• Knowledge of inclusive and non-discriminatory communication practices.