Marketing and Brand Strategy Internship

About the Role

Southwest Value Partners (SWVP), a privately held real estate investment company, is seeking a spring intern to support Marketing and Brand Strategy at Nashville Yards. This is an unpaid internship where candidates MUST be enrolled as a student in an academic institution with the ability to receive college credit.

Key Responsibilities

• Assist the Marketing team with planning and execution of campaigns and brand initiatives across the Nashville Yards campus.
• Support social media efforts, including content creation, scheduling, community engagement, and monitoring of channels.
• Help promote campus events and tenant activations through digital, print, and on-site marketing materials.
• Shadow marketing planning processes, gaining exposure to content calendars, creative briefs, and brand guidelines.
• Coordinate with property management, leasing, event services, and tenant partners to support marketing needs.
• Conduct research on local trends, competitor properties, influencers, and community partners to support planning efforts.
• Assist in documenting post-event feedback, standard operating procedures and best practices for events.
• With guidance from the Marketing team, plan and execute small-scale content projects or community engagement initiatives.
• Help maintain and update content calendars, timelines, and shared planning documents.
• Support organization and tracking of marketing assets, photography, and promotional materials.
• Assist in compiling campaign performance reports, post-event feedback, and best practices for future marketing efforts.

Requirements & Tech Stack

• Must be a student at an accredited college or university as a Sophomore, Junior, or Senior, with the ability to earn academic credit for the internship.
• Strong interest in marketing, communications, social media, or brand strategy.
• Excellent organizational skills with strong attention to detail.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
• Familiarity with Canva and social media platforms (Instagram, TikTok, Facebook, LinkedIn) is a plus.
• Ability to manage multiple tasks and prioritize in a fast-paced environment.
• Strong written and verbal communication skills.
• Willingness to learn, take initiative, and adapt to changing needs and priorities.
• Ability to maintain confidential information.

Additional Information

• Location: Nashville, TN
• Duration: Spring semester internship (approximately January-May 2027)
• Schedule: Preferred minimum of 20 hours per week. Flexible hours Monday - Friday, 10 am - 3 pm, with some evening and weekend hours as necessary.
• All internships are in person; no remote opportunities.
• Internships do not provide compensation, housing, or transportation.
• Internships do not guarantee full-time positions.
• A background check will be conducted.