Marketing Strategy Intern
sidArt
About the Role
This role supports the studio in understanding:
- How people perceive businesses.
- Where communication loses clarity.
- How brands are experienced across touch points.
You will not be asked to “post content”. You will be asked to think, observe, and structure.
What You Will Work On
You will contribute to projects across:
- Brand Identity Development
- Website Strategy & Structure
- Digital Communication Systems
- Customer Experience Mapping
- Market & Competitor Analysis
- Content & Narrative Structuring
Your work will influence how businesses are:
- understood
- trusted
- chosen
Core Responsibilities
- Market & User Understanding
- Research industries, competitors, and positioning.
- Analyse how businesses communicate online.
- Study user behaviour, expectations, and decision patterns.
- Identify gaps in clarity, trust, and differentiation.
- Brand & Communication Analysis
- Audit brand presence across platforms.
- Review websites, social media, and digital content.
- Identify inconsistencies in tone, visuals, and messaging.
- Document insights with precision.
- Content & Messaging Support
- Assist in structuring website content.
- Support development of case studies and narratives.
- Refine messaging for clarity and simplicity.
- Remove unnecessary complexity in communication.
- Strategic Thinking Support
- Assist in building communication frameworks.
- Contribute to positioning and storytelling direction.
- Support preparation of proposals and presentations.
- Digital & Platform Observation
- Analyse platforms such as Instagram and LinkedIn.
- Observe content patterns and engagement behaviour.
- Identify what feels clear, what feels noisy.
- Documentation & Structuring
- Organise research into structured insights.
- Present findings in simple, readable formats.
- Support internal clarity across projects.
What We Are Looking For
Not experience. But way of thinking.
You Should Have
- Curiosity about how people make decisions.
- Sensitivity to language and clarity.
- Ability to observe without bias.
- Discipline to organise thoughts.
- Interest in design, branding, and communication.
You Should Avoid
- chasing trends.
- copying competitors.
- adding unnecessary complexity.
- using excessive jargon.
Skills (Foundational)
- Clear written communication
- Basic research and analysis
- Structured thinking
- Attention to detail
Familiarity with tools is helpful, but not essential:
- Google Docs / Sheets
- Presentation tools
- Basic understanding of digital platforms
What You Will Learn
- How brands are built through clarity, not noise.
- How websites influence decision-making.
- How to structure communication systems.
- How to analyse businesses across industries.
- How to think before executing.
Work Environment
- Collaborative and thoughtful.
- Focused on quality over speed.
- Minimal, structured, and intentional.
- Feedback-driven.
Internship Details
- Duration: 3–6 months
- Mode: Remote / Hybrid (based on location)
- Stipend: Based on capability and commitment
How to Apply
Do not send a generic resume. Instead, submit:
- A SHORT NOTE ON: “A brand or business you admire - and why it feels clear or unclear.”
- OPTIONAL:
- Analysis of any website or brand you find confusing.
- Your thoughts on how it could be simplified.
Share the above with your complete details to the mail address: m.vikasgowtham@gmail.com


