Content Strategist Intern

About the Role

Laneway is a next-generation business management consulting company focused on driving growth through consulting, technology, and media services. The Content Strategist Intern role is a remote internship focused on supporting content planning and execution across Laneway’s consulting, technology, and media initiatives.

Key Responsibilities

• Assist with developing content strategies that align with client and internal brand objectives.
• Map content to key business goals and audience needs.
• Conduct research on industry trends and target audiences.
• Help organize and manage content calendars.
• Collaborate with cross-functional teams to ensure consistency of messaging.
• Contribute to the creation and optimization of digital content for websites, blogs, social media, and marketing campaigns.
• Help track performance metrics to inform ongoing improvements.

Requirements & Tech Stack

• Skills in Content Strategy and Content Development.
• Skills in Content Management.
• Skills in Web Content Writing and Writing.
• Strong research abilities.
• Analytical thinking.
• Interest in business, startups, and digital innovation.
• Effective communication skills.
• Attention to detail.
• Ability to work independently in a remote setting.
• Familiarity with social media platforms, basic SEO concepts, or content analytics tools is beneficial.

Qualifications

• Current enrollment in or recent completion of a program in Marketing, Communications, Business, or a related field is preferred.